If I were going to start a gadget site, it’d look and work just like The Wirecutter from Brian Lam. Review sites like CNET review stuff when it comes out, and don’t update old reviews when new stuff comes out, so the best printer in March when they did the review might not be still the best printer in December when you want to buy one. Wirecutter picks one thing, and one thing only, and constantly updates their recommendations to keep the context of new products. And, of course, they’re powered by WordPress. 🙂
Just bought some earbuds through Wirecutter because of this article : ) Thanks, Matt.