
Enjoying with Matías.

Enjoying with Matías.
We get a lot of flak at WordPress.org for supporting older PHP versions, but an area we’ve always pushed the frontier is in Web Standards, getting websites and browsers evolving together to make the web richer. Ever since I caught the religion from Zeldman, promoting more functionality in the browser has been a life mission.
It’s a little nerdy, but we wanted to do client-side media processing (use all that amazing Apple and Google silicon instead of burdening the poor servers) so we used something amazing Google created called Document Isolation Policy. When WordPress 7.1 “Mary Lou” shipped these features only worked in Chromium-based browsers and Mozilla and Webkit/Apple weren’t keen to support it, but since then Mozilla has expressed support and WebKit has withdrawn their initial concerns. WordPresser Adam Silverstein has been driving much of this work and opened a WICG issue to help move the standard forward and formally requested that WebKit add support.
Hat tip: Anne McCarthy for helping with this post.
(If you want to see other crazy stuff we’re doing in browsers, check out WordPress Playground, I think it’s actually the perfect web development environment for agents, which can then publish to Spacefast.)
For the next 30 days, a few billion of you will get an extra header in honor of Eric Binnion. The code in Nginx to do this is poetic:
add_header X-Remembering "Eric Binnion <https://friendsofericbinnion.wordpress.com/>" always;
Our design team will make that less AI and more humane in the coming days.
Automattic.com will have a mourning band for 30 days.

Eric was the 21st recipient of the Distinguished Janitor Award, Automattic’s highest honor, and in our hangs the last few months we’ve been talking about how to redefine and evolve it, which will happen internally at Automattic. One of the ideas was for the award to come with a physical memento, an etched tungsten cube. I don’t have many words so I’ll share something I wrote to Eric a few months ago when I gave him my cube when he was going through chemo.
Two Totems To Take With You
The first is a tungsten cube I keep on my desk. Its weight will surprise you, but tungsten is singular in having the highest melting point of any metal. That represents one of the things I admire most about you.
Tungsten has an atomic number of 74, its symbol is W, and it’s also known as wolfram.
My next post I’ve had in drafts for a while so please try to imagine me happy and promotional when reading it, but otherwise, I’m wrecked. Just going to soldier through because that’s what Eric always did.

Other Automattician posts:
Speaking of sci-fi authors, Automattic is hosting Neal Stephenson for a livestream about his new book soon, please tune in!
Neal was a big influence on WordPress! I got hip to him from Tantek. In the source code of billions of pages you’ll see this:
<link rel="profile" href="https://gmpg.org/xfn/11">
GMPG is the Global Media Protocols Group, “an experiment in Metamemetics.” Inspired, of course, by the Global Multimedia Protocol Group that owned the virtual real estate in Snow Crash’s metaverse.
Eric, Tantek, and I were reacting to the idea that there should be a separate heavily-marked-up RDF or XML web, and that HTML couldn’t be extended or enriched with metadata in a way that was beautiful to both humans and machines. It was really an aesthetic war. (It later got more built out in Microformats.)
We should revisit some of those principles because the web could use more distribution right now.
Automattic is always 5–15 years ahead of other companies, but things happen faster now. I predict other companies will start scrambling to add great writers to their boards, because, well, look at the headlines in AI. United’s board already has Walter Isaacson. Authors are awesome, akin to founders in the startup/tech ecosystem.
Public offer to all the great sci-fi/etc writers out there who I’m a huge fan of (Ken Liu, Neal Stephenson, Ted Chiang, Andy Weir, Ramez Naam, Kim Stanley Robinson…) but not as close to as Hugh (I was part of him meeting his wife, officiated one of their weddings), I offer my services as your Board Agent to negotiate compensation and contracts for you! 1% fee, donated to the WordPress Foundation or Locus Magazine. I’ve become a bit of an expert in board protections, dynamics, compensation, and such. 🙂
Aside: If you haven’t seen the Robert Caro / Robert Gottlieb documentary Turn Every Page, run, don’t walk to your nearest streaming service!
Fellow Automattician Job Thomas, down in Cape Town, South Africa, has a lovely story about using Claude and the Beeper MCP to wrangle all the group chats for his daughter’s sports.
Bruce is one of my favorite writers. He packs profoundness. Also honored that he’s an advisor at Automattic, truly one of my idols. His blogs and books rocked my world when I was young.

OmFest is coming together quite nicely! The new website is beautiful and highlights some of the experiences available throughout the day. I think Om would be very impressed by the attendee list. We’re doing it at the Swedish American Hall, the same venue as the first WordCamp, where Om, of course, spoke about Blogs and Journalism. (The videos have been lost to digirot, unless anyone has some recordings? I’ve been looking everywhere.)
Below is cross-posted from OmFest.co:
September 29th is when Om would have turned 60.
When I first started thinking about how to mark the day, I knew I didn’t want a traditional memorial. Om loved bringing interesting people together, and he loved a festival that taught him something he didn’t already know. His curiosity crossed so many worlds and passions: technology, journalism, photography, investing, watches, pens, coffee, design, music, India, New York, San Francisco.
So we’re bringing these worlds together. On September 29 in San Francisco, we’re throwing OmFest—twelve hours of ideas, objects, food, music, and conversation, organized and anchored around a statement Om once said:
“If you pay enough attention to the present, you can see the future.”
Instead of tributes or keynotes, we’ll host a series of short talks with one simple challenge: teach us something you’re seeing before everyone else sees it. No pitches, no career retrospectives. You don’t even have to talk about Om. What happens to photography when anyone can generate the perfect image with AI? Why do physical objects become more meaningful as our lives become more digital? Are glasses becoming computers? What does handwriting do to the way we think? Different subjects, same goal: everyone leaves knowing something they didn’t know when they arrived.
Between the talks, there will be plenty to stumble upon. Through Om’s Lens: a gallery of Om’s photography. TIME: an exhibit that uses his watch obsession to spark a discussion about craft and collecting. Field Notes: a communal writing table stocked with fine paper, fountain pens, and ink, where you can write something worth remembering—and either keep it or leave it behind to be bound in a book to commemorate the day. And Om’s Shelf: books he read, loved, and recommended. The collection will start full and slowly empty as his favorite reads pass into other hands.
People from Om’s different worlds will drop in throughout the day to share knowledge and facilitate small, hands-on moments: a photography tutorial, a notebook-binding session, a lesson on the mechanics of a watch, an experience with a coffee you’ve never tried, a tea ceremony. And, woven into this experience, will be OM/60: sixty small discoveries about Om, hidden throughout.
The most important part, however, isn’t any of these objects. At check-in, instead of a badge with your company and title, you’ll choose the worlds through which you knew Om: photography, journalism, technology, GigaOm, investing, WordPress, India, coffee, pens and ink, design, music, or simply friends and family.
Then we build a physical map of it. It starts nearly empty. You add yourself, mark how you knew Om and whom he introduced you to, and those people connect to others. By the end of the night, I hope we’ll be able to see what Om spent a lifetime making.
The question I keep asking myself: who will meet because of Om that Om never had the chance to introduce? If OmFest works, his network won’t just be documented that day. It’ll grow.
The day flows and builds. Morning is coffee, breakfast, books, photography, and conversation. The middle is deliberately unstructured—wander, eat, write, talk. In the evening, friends share short stories as we raise a glass to Om on his 60th. Then the bars roll in, the lights go down, the music gets louder, and OmFest becomes DesiParty: his old-school New York nights, Asian Underground, bhangra, electronica. We start with ideas and end with dancing. That feels right.
What we’re building shouldn’t end on September 29. What does registration look like if it’s designed to help strangers talk to each other? How do you design a conference around curiosity instead of status? How do you make something that works for a two-hour visit or a twelve-hour one? How does a room encourage connection without forcing networking?
We’re treating OmFest as an experiment. We’ll document what works—formats, designs, code, templates, check-in, programming—and open source as much of it as we can. Other events can take the best ideas and make them better.
September 29 isn’t the end of OmFest. It’s version 1.0.
People from across Om’s life are building OmFest together. Some are contributing photographs. Someone is making a textile; another is bringing tea and guiding ceremonies. Others are helping with watches, eyewear, books, music, writing, and stories. We haven’t discovered whole parts of Om’s world yet. That’s the point.
If Om introduced you to something, or someone, we’d love to know. If there’s something you think people should experience, see, hear, taste, read, or learn that day, tell us.
And if you just want to come, come. You don’t need to have known Om. You only need to be curious.
It’s official in SF Standard: Stewart Brand sells his seaworthy Sausalito houseboat to tech CEO. Ahoy!

I know everyone has been waiting to hear what’s been going on behind the scenes, so I’m just going to lay it out: I’ve made an offer to buy Ryan Phelan and Stewart Brand’s houseboat Mirene.
People say “the two happiest days of a boaters life is when you buy the boat and sell the boat” but I’m not always the best at following advice, so I’m going all-in on this cute little tuggy.
Anybody who’s founded a company and had to find good stewards knows that no one will love a thing quite like the original owner, but sometimes you can find the perfect person to carry the torch. I was happy to take on and upgrade John Mayer’s EarthRoamer for about five years.


Then I passed it on to Dustin Yellin, trading for some of his art. But without a high-maintenance means of conveyance, I’ve felt a hole in my heart and really boxed in and constrained. So from land, to the sea!
SF Standard says “The kitchen table may be where Otis Redding wrote “(Sittin’ on) The Dock of the Bay.” I hope do a lot of blogging there.

Real artists ship, right? Longevity is all about maintenance, and I’m looking forward to all the lessons Mirene and the ocean will teach as we navigate the weather of the coming years. If the offer is accepted, I have a lot to learn from Ryan and Stewart about what’s next.
Burning Man really tests my mantra, “There’s no bad weather, only bad clothing.” But it’s true! For one week, it’s the most interesting art and technology playground in the world, creativity unbound. As a photographer, it’s a great place to test out new gear and processes. Here’s a few snaps from the opening days.
The Temple is really special this year, very open, and the Man concept actually came from fellow Automattician, Zander Rose.
A few times during the WordCamp US keynote, I asked for a show of hands and got mostly blank stares back, especially on the AI questions. That’s not a criticism — it’s a reading list. If the future is going to be built on this stuff, the WordPress community should be fluent in it. Here’s the homework.
When I asked who knew about the reinforcement learning models go through, Robert looked out and said “I see no yeses.” Base models are trained to predict the next word across huge amounts of text; the friendly, helpful behavior comes after, in post-training, where human/AI feedback reinforces some responses over others. If you use these tools every day, understanding that pipeline changes how you prompt them and what you expect from them.
Start with Hugging Face’s Illustrating RLHF, a visual explainer. Chip Huyen’s RLHF deep dive is the best longer read, and Anthropic’s Constitutional AI paper shows where post-training went next. If you only have time for one thing, watch Andrej Karpathy’s Deep Dive into LLMs — pretraining, fine-tuning, reinforcement learning, and why models behave the way they do, all in one sitting.
Almost nobody had tried an OBLITERATED model. Since refusal behavior is added in post-training, researchers found it can also be removed — it turns out to be, roughly, a single direction inside the model that you can subtract out. Maxime Labonne’s Uncensor any LLM with abliteration explains the technique, and the paper behind it, Refusal in Language Models Is Mediated by a Single Direction, is short and genuinely fascinating. Whatever you think of the applications, it’s worth understanding that open weights mean the community can modify these models, the same way the GPL means you can modify WordPress.
Only a few hands went up for Qwen 3.8. The open-weight models coming out of Chinese labs — Qwen, DeepSeek, Kimi, GLM — are at or near the frontier at a fraction of the cost, and the smaller ones run on a laptop. I demoed one from this MacBook on stage. Token costs have dropped about 20x, and that curve isn’t slowing down.
The easiest way to feel this for yourself is to run one locally tonight: install Ollama or LM Studio, pull a small Qwen model, and talk to an intelligence that lives entirely on your own machine, no cloud required. For a community built on the four freedoms, that should feel familiar — and exciting.
Read one, watch one, run one. Then bring what you learned to your next meetup.
It is really important to me that WordPress community members ride this AI wave.
Errata: I said Automattic has 32 or 33 data centers; the actual number is 29, all co-located.
When I saw the Slack notification preview, “Matt, I’m literally crying right now,” I must admit my first reaction was “Oh no, what happened…”
Matt, I’m literally crying right now. I just read the Baby & Caregiver Attendance policy that Automattic will fly your baby and whoever is caring for them to be with you at a meetup while you’re breastfeeding.
Everyone talks about closing the gap for women in the workforce after kids. This is the first time I’ve seen a company actually pay for the answer. ❤️😭
I don’t think you hear this enough, so I want to say it plainly: thank you, THANK YOU. Forever grateful.
Stephanie Ospina also posted about it on LinkedIn. This benefit isn’t even on our public benefits page! From our Field Guide post revisions I found it was added in 2018 by Ingrid Miller of our Human Wrangling team, and it’s a great example of the care and effort they put into shaping what we call the Automattic Operating System.
Sarah Perez at TechCrunch writes: WordPress.com targets the next generation of web creators with a free student plan. $24/yr, starting with “6 GB of storage, backups, staging sites, and other tools, as well as support for plug-ins, SFTP/SSH, phpMyAdmin, and Studio Sync“
TechCrunch on how Me.sh (née Clay) is now available on Android. Also, kudos to those other Clay folks for winning the Clay memetic namespace dominance.
Beeper has some fun new features where you can merge chats with the same person across multiple networks, polls, labels… Very exciting work happening on that product.
Thank you to everyone who expressed interest in shaping OmFest. We’re still working out some details, but we’ve got a Luma registration page for the event up. Please join on September 29, 2026, Om’s 60th birth anniversary, for an eclectic conference curated by his different communities to celebrate the many facets of Om.
If you’re just tuning in, our dearest loved one Om Malik passed away in June. This grieving process has been a rough one for me, but it has inspired some positive life changes. I’m traveling with a real camera again! A Nikon D6. I’ve shot tens of thousands of frames on the D-series, so it feels like home, but it also has some nice new features like built-in GPS (I used to use an attachment for that) and USB-C.
I’ve also become very driven to be meticulous. I miss Om’s harsh but often true feedback, but his voice in my head is a good reminder that if you do something, it’s worth doing it well. I’m kinda a hot mess (still blessed! 😂) so this will be a journey but the progress already has been rewarding. Excellence is a habit. We can always hold ourselves to a higher standard.
I have so many tools for organization and management across Asana, Google Workspace, P2, and Linear, but they’re not really connected. I’m trying to get everything in one place so there’s no data duplication, a single source of truth, and everything is always linked and accessible. It feels good, like spring cleaning, to go through everything. Woo has an initiative they call Mise en place with a similar idea. Which is why you’ve also seen those bug fixes and clean-up happening. With AI, this should be easier than ever.
Toni Schneider, Automattic’s founding CEO, board member, and now CEO of Bluesky, has a great conversation with Nilay Patel on The Verge’s Decoder podcast (YouTube, Pocket Casts). Automattic invested in Bluesky back in 2023, and I’m very excited to see what they figure out in open social protocols.