If you haven’t heard of P2 yet, check out this quick video:
Almost everyone at Automattic is a blogger, but for the first couple of years of the company we didn’t blog much internally. Everything happened over IRC, Skype, and email. (In that order.) Eventually we started a blog that worked like a traditional blog did with long posts and comments, but everyone forgot to visit it until I wrote a quick script on cron job that would email everybody summaries of new posts and comments.
There was a disconnect we couldn’t reconcile: even though our internal blogs didn’t work out most of the company was active on Twitter every day. (WordPress users are some of the most passionate adopters of micro-blogging.)
We found a solution in Prologue which added a posting box to the home page and gave it a Twitter-like feel. Now Automattic had a pulse, a place where the incredible amount of activity was chronicled and captured. It was low-friction and hassle-free, we all started using it more.
But there was still a problem, Prologue was great for status updates but terribly awkward for conversation. P2 solves all this by moving the conversation inline on the homepage. Conversations can be fully threaded using 2.7’s new comment features. Finally the blog started to get so busy we made it real time so you can just leave the page open and new stuff will come in. (It’s hard to describe, so watch the video above.) Seemingly simple changes have increased engagement many-fold: our main P2 now has over 4,700 posts in it with 1,100 of those in the past 60 days.
It completely transformed how Automattic works internally and I think is one of the most valuable things we’ve adopted in the past year. I’m on the road a lot, and sometimes my only connection is checking the mobile-optimized P2 on my iPhone.
I’m excited about P2 partly because blogs provide an incredibly robust infrastructure on which to build more advanced apps and this is a good example of that. I’d love to see more themes that transform what WordPress can do top-to-bottom.
You can get P2 for your WordPress.org blog here, and it’s available for all of WordPress.com too.
Matt Mullenweg is one of PC World’s Top 50 People on the Web, Inc.com’s 30 under 30, and Business Week’s 25 Most Influential People on the Web. 
The Frosty @WPCult | May 5th, 2009 @ 7:06 pm |
That looks exiting!
Shan | June 20th, 2009 @ 5:15 pm |
Best innovative theme for WordPress. Simple and elegant.
24Seven | May 5th, 2009 @ 7:47 pm |
Great theme with basic principles in keeping people connected, both personally and professionally. Thanks for the continued value to society and individual growth.
Niska | May 5th, 2009 @ 8:28 pm |
P2 is fantastic! I just wish that it sås possible to post from the author page (if you åre the author of that page) in addition to posting on the home page.
I also wish that users could follow esch others, and that only posts from users that you follow would show up on your own authorpage.preferrably using ajax, like the front page.
It would also be really cool if users could change the background image of their own author pages.
/niska
Matt | May 5th, 2009 @ 8:53 pm |
You can have as many P2s as you like, so if it’s becoming too noisy or busy just branch off a new one.
The following I think we have an answer for, but it’ll be separate from P2.
Niska | May 5th, 2009 @ 9:59 pm |
We’re using P2 at our company and have more than 200 users/authors. I’m not sure that branching a new ones solves our problem.
I haven’t found a “follow user” plugin yet. Is there one?
Matt | May 5th, 2009 @ 10:07 pm |
Sure, we’ll create new P2s for different departments, groups, or projects.
For specific following you might be better off with the BuddyPress friends plugin.
Niska | May 5th, 2009 @ 10:31 pm
BuddyPress friends plugin requires a confirmation from the friend. A follow plugin should not need a confirmation. BuddyPress plugin only works for WPMU (so far).
My search for a “follow user” plugin for WP continues
test | July 25th, 2009 @ 9:36 am
Eu nao resisti a realizar um teste. Desculpe…
Aplicação fantástica.
Paul | May 5th, 2009 @ 9:01 pm |
Does it tie into Twitter at all?
Matt | May 5th, 2009 @ 10:07 pm |
No, but it’s just WordPress so all of the Twitter plugins work just fine if you want to push or pull your tweets in or out.
Lorna | May 5th, 2009 @ 9:13 pm |
It kinda looks and feels Facebook-like to me, only cooler.
Dean | May 5th, 2009 @ 9:43 pm |
lol. “No Fail-whales”.
Seriously though, the whole “post from your homepage” thing is awesome, ever since it was introduced in the original Prologue theme I’ve been adding it to every theme I make. Not necessarily brilliant for long posts but for links, images (I can upload images from a specified url using my quick post form), reviews (in conjunction with an additional plugin) its a super idea.
WordPress FTW.
Matt | May 5th, 2009 @ 10:08 pm |
Yes I’ve been thinking about doing a plugin to add “post from homepage” to every theme on WordPress.com. We kind of need a few more hooks, like an “outside loop above posts” hook.
Jon | May 6th, 2009 @ 10:16 am |
I put the prologue form into a plugin, posthaste. It uses loop_start, which seems to work.
Rizal | May 5th, 2009 @ 9:44 pm |
it’s really like twiiter! hehehe .
but I love both twitter and P2 ,
Tal Galili | May 5th, 2009 @ 11:20 pm |
Now all we need is something like wefollow.com and we have a complete twitter solution
Chris | May 5th, 2009 @ 9:53 pm |
I didn’t know that the P2 theme had mobile theme built in. That makes this theme so useful. On the iPhone I see the mobile theme, but not on my BlackBerry. Is that intended or bug? Thanks!
Matt | May 5th, 2009 @ 10:08 pm |
What’s a Blackberry?
Chris | May 5th, 2009 @ 10:32 pm |
Ha. Only the most sold mobile device this quarter. I mean, it should be as simple as adding the BlackBerry user-agent to your script. That would enable tons of business users, and help P2 and WordPress break into the corporate world.
Chris | May 10th, 2009 @ 6:37 pm |
Matt, can you give any hints as to how WordPress.com does the mobile site? Would you consider releasing the code?
Matt | May 11th, 2009 @ 4:24 pm |
It’s included with the P2 theme, it’s just a custom stylesheet.
Eric Nakagawa | May 5th, 2009 @ 10:00 pm |
Oh lawd… there goes my current install. Any work integrating this with buddypress?
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Shuja Shabandri | May 5th, 2009 @ 11:00 pm |
That’s fantastic!!!. Looks great for brainstorming.
Tal Galili | May 5th, 2009 @ 11:19 pm |
Thanks for the theme matt.
I have a questions:
Are there plans for allowing easy translation of the theme? (specifically adding rtl support to it, and po/mo files for translation)
Thanks for the great theme!
Tal
Matt | May 6th, 2009 @ 9:04 am |
Sure.
Yoav | May 9th, 2009 @ 12:38 pm |
Actually, P2 already comes with rtl support (through rtl.css) and a is i18n ready. Hebrew is one of the languages already included in the download file.
Jennifer | May 5th, 2009 @ 11:19 pm |
How cool is it that you guys develop these neat tools for work and then share it with the rest of us. Thanks! (And how sad I decided to delete myfamilynews because I thought I wouldn’t use it any longer. Ooof!)
Shuja Shabandri | May 6th, 2009 @ 12:58 am |
Already started using it on UAE Linux User Group.
http://uaelug.org/
Cheers
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Eddie A. Tejeda | May 6th, 2009 @ 1:22 am |
I am involved in a project that’s interested in the idea of a ’shared’ reading experience. One of the key elements is bringing the conversation surrounding the text forward. This is a great step forward.
Alex Leonard | May 6th, 2009 @ 1:45 am |
I think something that could really drive P2 usage even more would be to see it be open to posting/feeding other protocols. Imagine if a P2 instance could be linked into Jabber, or if various twitter clients could be hooked into it.
The idea of being able to set up a P2 instance and then add that to tweetdeck, seesmic desktop, jabber, post from ping.fm etc is quite compelling and suddenly you’ve got a federated micro-blogging system.
I don’t really know enough of the ins and outs to be sure what is involved, what’s possible, and whether I’m talking out of my ass, but ever since Jaiku went open source and allowed you to set up your own instance, it seems like P2 could actually blow it out of the water (much as I hate to say it).
Matt | May 6th, 2009 @ 9:06 am |
There was a soft launch the other week of part of what you want: every wordpress.com account is now a Jabber account (login at im.wordpress.com) and you can subscribe to receive any blog or comments via IM.
Aw Guo | May 6th, 2009 @ 1:49 am |
(WordPress users are some of the most passionate adopters of micro-blogging.)
yes, I think the next station after Twitter is personal microblogging platform, and that’s P2.
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erpay | May 6th, 2009 @ 4:36 am |
It’s interesting I have to try this.
Kansir | May 6th, 2009 @ 4:38 am |
I use P2(wordpress.com), i like it. However my friends stick with Twitter / Facebook. i would like to find a way, when i post to P2, that message would also update Twitter / Facebook status. I still don’t find that.
Moreover, i would like P2 has a more user-friendly way to post link/photo/video. Not everyone family with code.
Scot | May 6th, 2009 @ 5:03 am |
Simply love P2, but I wish someone could create a solution to enable optional Twitter login and crossposting from the P2 postform (versus the admin backend) so that multi-author blogs or WPMU users could easily post to Twitter and their P2 site without seeing the dashboard.
Sort of like how the Connectwitter plugin uses ajax in the comment form for crosposting your comments to Twitter.
Anyone?
James Creixems | May 6th, 2009 @ 5:21 am |
Matt you’ve got a real twitter killer here, for months I’ve looked for a “personal twitter” thtat allows a company to run realtime updates of what the personal is doing, this is exactly what I needed. Congratulations on this!
kovshenin | May 6th, 2009 @ 5:41 am |
Heard a lot about it. Can’t wait to try it out. Maybe next week. Nice job by the way, I always knew that Automattic totally rocks!
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Zim | May 6th, 2009 @ 6:06 am |
Wow, my friend Valenzine told me about this, and it’s probably just what we need!
We send a lot of tiny mails every day, with different “threads” and thanks to GMail it gets easy to reply and follow each topic individually. But this is even better and easier! We’ll give it a try!
mike | May 6th, 2009 @ 6:50 am |
What are the advantages of using P2 over a forum.
Matt | May 6th, 2009 @ 9:12 am |
Probably mostly that it’s real-time. You could use a forum instead though.
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Greg K Nicholson | May 6th, 2009 @ 8:26 am |
Please, please, please consider making this compatible with OpenMicroBlogging!
I’m certain Evan ( http://identi.ca/evan —OMB’s & Identi.ca’s lead developer) will help in any way he can.
Scot | May 6th, 2009 @ 9:17 am |
Also, the OpenMicroblogger.org solution is another obvious choice since it is already built with many Wordpress features (P2 theme, uses Twitter Tools and other WP compatible plugins).
Børge Roum | May 6th, 2009 @ 8:36 am |
Wow, I must say this looks like a fantastic microblogging platform! I especially love the look and feel of it!
The only problem is that every installation becomes an island, so that you need one account for each of the installations where you want to follow and contribute to the discussion.
This could be fixed by implementing support for the open standard OpenMicroBlogging. OMB is best known for being used by the FLOSS microblogging system Laconica powering identi.ca. So if you add support for OMB P2 users will suddenly have access to a very large community of µbloggers. Everybody wins because of the network effect.
There is already a WP plugin to OMB-enable your blog: mnw. I’m sure it would be quite easy to adjust its code to fit perfectly for inclusion in P2.
This would be a great advancement for online FLOSS apps, and open standards IMHO.
Matt | May 6th, 2009 @ 9:02 am |
P2 is just a theme, so if you want to add an OMB plugin that’s fine!
Should be noted that blogs are very open, they all support syndication standards like RSS and have super-robust interaction APIs through XML-RPC and Atom.
Scot | May 6th, 2009 @ 9:05 am |
Absolutely! I’ve been wanting this for some time now and it makes perfect sense. P2 with OMB support would be huge especially when combined with a Buddypress install.
Odin Omdal Hørthe / Velmont | May 6th, 2009 @ 9:31 am |
Yes, want this, want this!
The video doesn’t work in Gnash, and I don’t see a way to d/l the video :-/
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Roger | May 6th, 2009 @ 10:26 am |
I’m officially intrigued. I might need to give P2 a try.
Andrew Warner | May 6th, 2009 @ 11:39 am |
Got a demo we can play with?
Matt | May 6th, 2009 @ 12:32 pm |
Sure, check out http://p2demo.wordpress.com/ . You can also apply the theme to any WordPress.com blog.
mike | May 6th, 2009 @ 12:15 pm |
Check out this link for more information on micro blogging OpenMicroBlogging
OpenMicroblogger Blog Article
I believe that Micro Blogging will be a big part of the future of Wordpress and the internet.
mike | May 6th, 2009 @ 12:19 pm |
Now that I think of micro blogging Automatic could use Intensedebate for micro blogging. Not sure if that make scene just trowing things out there.
Micro blogging form my own domain and having control over my content would be huge.
I am so looking forward to what Automatic comes up with.
SBarry | May 6th, 2009 @ 12:33 pm |
This is really cool. I’ve been looking for a plugin or something to make comment posting in real time on a standard wordpress post. Is there a way to integrate just that feature from P2 into a regular wordpress theme? If so, would it be terribly difficult?
tourpro | May 6th, 2009 @ 1:15 pm |
This is so very cool.
P2 + OpenID or Twitter API would be interesting.
phototristan | May 6th, 2009 @ 1:24 pm |
Great theme.
Though I notice on a single post page (permalink), the navigation to the next older posts actually states “Newer post” (and vice-versa). This should be switched around, no?
arif | May 6th, 2009 @ 7:15 pm |
P2 on wordpress.com should have it’s own sign-up process on the home page of the blog for the blog owner to get like-minded people join the team.
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Dreams | May 7th, 2009 @ 12:50 am |
Matt, my friends Martin is trying to setup a very similar system for his company and colleagues using TwitterSpy as a tool. It makes for a XMPP interface between IM and Twitter. Everyone signs up to a common twitter and the tool lets everyone read/post content from the web, their fav IM client or twitter
Banago | May 7th, 2009 @ 12:50 am |
P2 is as great as the video presenting it is. That you Automattic team for producing such a great theme.
dreamfree | May 7th, 2009 @ 4:40 am |
have to say P2 is really amazing, but i wonder can there be a option, if available, whether or not to write a specific post title? other than to extract certain fonts…. You know, my php/css is poor
looking forward your reply~
Lawrence Meckan | May 7th, 2009 @ 6:56 am |
Working on a P2 + OpenID experiment as we speak. Hopefully it should get some attention when I push it live..
stephen o'grady | May 7th, 2009 @ 6:56 am |
The video mentions that P2 content can be kept private: is there a switch for this in the theme somewhere that I’m missing?
We’d love to use it at RedMonk, but need the details kept behind a login.
Matt | May 7th, 2009 @ 10:39 am |
On WordPress.com it’s a checkbox, for your self-hosted blog I’d try a plugin like Members Only.
stephen o'grady | May 12th, 2009 @ 7:21 am |
Yep, I’ve been experimenting with Absolutely Private to the same ends.
Appreciate the suggestion.
Pete Prodoehl | May 7th, 2009 @ 7:13 am |
And I thought somehow WordPress would be able to handle the HD footage from our Panasonic camera… not that kind of P2 I guess. :p
Matt | May 7th, 2009 @ 10:39 am |
Actually check out the new video feature at WordPress.com, it can do full HD in native framerates.
Brian Artka | May 7th, 2009 @ 8:00 am |
I have not looked into it yet, but could you password protect the page; and allow attachments to be included in the posts? If so, it would be a “poor mans” basecamp…. in a way.
Matt | May 7th, 2009 @ 10:40 am |
Attachments are coming, for protecting the blog try the members only plugin.
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devadutta | May 7th, 2009 @ 9:47 am |
This is exactly what I was looking for!
I wanted to self host a microblogging platform because I wanted full control on data. Laconica was good, but setup looked very hard and it has some strict license requirements. jaiku runs python and I dont know python.
But P2 is just awesome!
Thanks a bunch Matt!
Richard Reeve | May 7th, 2009 @ 10:05 am |
Will intensedebate function with a p2 site?
Matt | May 7th, 2009 @ 10:41 am |
Not yet.
Richard Reeve | May 7th, 2009 @ 11:16 am |
I’ll keep my ear to the ground…
Jeremy | May 7th, 2009 @ 6:28 pm |
Let’s see… how do I word this best….
Is there a way that we can show the homepage as normal, yet the actual post div be hidden and replaced with “please sign in” and a username/password box? This would be an ideal way to block out the actual content while still showing the site itself, perhaps leaving the sidebar viewable; only hiding the posts/comments.
I hope I worded that in an easy to understand way..
tom | May 7th, 2009 @ 6:48 pm |
the most brilliant wp theme. tripple cheers matt. a request: could you please incorporate an option to title the posts right from the homepage post form?
James | May 7th, 2009 @ 8:43 pm |
How hard would it be to hack this so that you can see comments on the “user” page? (And how about under a tag’s page?)
Matt | May 8th, 2009 @ 7:53 am |
Not hard at all.
James | May 8th, 2009 @ 9:11 am |
You weren’t kidding! My brother figured it out and got it done for both users and tags in about an hour.
Tal Galili | May 8th, 2009 @ 11:04 am |
Any hope of posting it ?
Brent | May 10th, 2009 @ 3:01 pm
Hi Tal,
I’ve posted instructions on how to add threaded comments on author and tag pages here: http://www.mychances.net/blog/2009/05/10/adding-threaded-comments-for-author-pages-on-p2-wordpress-theme/
It also contains instructions for showing the “watcha up to?” box on the author’s own author page.
Hope that helps people out!
kca | May 8th, 2009 @ 7:14 am |
Hello Matt,
Thanks to your team for this amazing work.
I got just few ideas:
P2 is dedicated for the collaborative work, so it will be great if it could be possible to receive the threads and reply by email.
Other point: Using the tags is ok, but maybe including the categories function will be a good things:
- The name of the category is the project name, and the tags are the different phases (or subject) of the project.
PS: I did not see you in Hanoi
I really looking to push my clients to use P2 ^^
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TweetPress | May 9th, 2009 @ 8:48 am |
We should perhaps just use WordPress+P2 to roll out our twitter-like service, instead of “wasting time” to write our own feature rich code and thus losing precious time to market
Nice work, of P2, congratulations!
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Marc | May 10th, 2009 @ 12:35 am |
Hmm…at my blog the AJAX feature doesn’t work.
When I (or an other author) write a post or a comment, the site doesn’t refresh automatically. We have to push F5 to load the site again. Then the post shows up.
Any suggestion why it doesn’t work? The comments are not moderated.
Matt | May 11th, 2009 @ 4:20 pm |
No, you might want to try asking in the forums.
Bret McMillan | May 11th, 2009 @ 12:06 pm |
Very cool; trying to implement this w/ wordpress-mu, and I’m seeing some breakage w/ the reply links… perhaps wpmu is missing the needed javascript for it?
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Jessica | May 12th, 2009 @ 8:01 am |
P2 is awesome. I’m using it with WPMU and Buddypress.
Since I have a small community, I’m just wondering if there’s a way to limit comments to registered users only?
Thanks. PS/Amazingly sick theme!
Matt | May 12th, 2009 @ 9:57 am |
Of course, that’s a standard WordPress option under Settings > Discussion.
Jessica | May 23rd, 2009 @ 10:53 am |
I can’t believe I overlooked that! Works beautifully.
Thanks for the great theme, BTW
Ryan | May 16th, 2009 @ 7:44 pm |
It’s great to see such an innovative approach to theming. I’m working on a similarly odd-ball approach to theming myself at the moment, hopefully it will be as popular as your new P2 theme is.
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Evyta | May 27th, 2009 @ 4:34 pm |
I’ve used this theme Matt. First I install it in WP 2.7, but the reply comment on homepage didn’t work. But when I install it in wp 2.7.1, the reply option is working. Perhaps you should modify this theme for wp 2.7 (just an idea).
And I do a little bit of modification in permalink code on entry.php because your default code is only useful for default permalink wordpress, not in custom permalink. So I edit it into standard permalink structure code. Here the result on my quote blog >> quote.evytaar.com
For your theme, I give two thumbs up Matt, it’s very amazing theme for microblogging. I try to search twitter clone or something like that, but I found more amazing on your wordpress theme. Thanks Matt
Daynah | June 1st, 2009 @ 2:26 am |
Thanks for introducing me to P2 at WordCamp SF! It looks super cool. I’ll have to test it out soon!
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Blogie Robillo | June 1st, 2009 @ 11:45 am |
Fabulous!! I’m gonna use this for the organizing team of WordCamp Philippines 2009!
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Sumesh | July 11th, 2009 @ 5:30 pm |
I’ve just started using P2 for an internal Twitter-like setup for a group of bloggers in the same niche, it has been working sweetly, especially inline posting+comments.
Thanks Matt!
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Fred Blauer | July 17th, 2009 @ 8:54 am |
Looks to me kind of like google wave. Did you see the video?
http://www.youtube.com/watch?v=v_UyVmITiYQ&eurl=http%3A%2F%2Ffblauer.com%2Fwordpress%2F%3Fs%3Dgoogle&feature=player_embedded
holder10 | July 19th, 2009 @ 4:45 am |
Great idea!
Any plans on making some kind of Mac/Win Addon for that? So you just click on a button in the toolbar and a post-windows pops up, you click send and you are done?
Perhaps a list with the say 5 latest posts as well, or a notification feature?
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Kevin Brubeck Unhammer | July 29th, 2009 @ 11:35 pm |
Looks cool! Does it integrate with http://identi.ca ? (Btw. is there a downloadable version of the video?)
Matt | July 31st, 2009 @ 5:53 am |
Not yet and I don’t think so.
Clark | July 31st, 2009 @ 8:00 pm |
I don’t know how I missed it, but I just tonight learned about P2. I guess I saw the announcements, but ignored them ’cause I didn’t know what it was. I believe P2 integrates what we like about Facebook and Twitter with the Wordpress platform we enjoy blogging on. So I blogged it:
http://clarkbunch.wordpress.com/2009/07/31/do-you-know-about-p2/
RC Van Orden | August 10th, 2009 @ 8:15 pm |
Awesome! I started 5 days ago and apparently the search engines like it. I have a bunch of traffic already. It is very intuitive and simple to use.
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Caillou | September 6th, 2009 @ 3:16 am |
Thanks for the theme matt. I have developed it into a social network. Invite you to discover it http://cailloudesign.com/blog/11-optimization-plugin-for-p2-theme
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Chee Yi | November 2nd, 2009 @ 11:04 pm |
Very interesting theme! I actually changed back to Wordpress hosted blog from Blogger after a friend of mine told me about the P2 theme. Absolutely fantastic with unrivaled simplicity. Simple is elegant.
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