Category Archives: Essays

Longer-form writing on topics I care about.

Companies Die, Cities Thrive

“It’s hard to kill a city,” West began, “but easy to kill a company.” The mean life of companies is 10 years. Cities routinely survive even nuclear bombs. And “cities are the crucible of civilization.” They are the major source of innovation and wealth creation. Currently they are growing exponentially. “Every week from now until 2050, one million new people are being added to our cities.”

That’s from the intro to Geoffrey West’s Long Now seminar “Why Cities Keep on Growing, Corporations Always Die, and Life Gets Faster”.

Kevin Kelly summarized it in this way:

All organisms (and companies) have share many universal laws of growth. Creatures age in the same way, whether they are small animals, large mammals, starfish, bacteria, and even cells. They share similar metabolic rates. Similar distributions. All ecosystems (and cities) also share universal laws. They evolve and scale in a similar fashion among themselves — whether they are forests, meadows, coral reefs, or grasslands, or villages.

Geoff West from the Santa Fe Institute has piles of data to prove these universal and predictive laws of life. For instance, organisms scale in a 3/4 law. For every doubling in size, they increase in other factors by less than one, or .75. The bigger the organism, the slower it goes. Both elephants and mice have the same number of heartbeats per lifespan, but he elephant beats slower.

Ecosystems and cities, on the other hand, scale by greater than one, or 1.15. Every year cities increase in wealth, crime, traffic, patents, pollution, disease, infrastructure, and per capita by 15%. The bigger the city, the faster it goes.

Geoff’s talk is worth a listen, especially as you consider how companies grow and evolve over timespans measured in decades, not years or rounds of funding.

Zach Holman writes on how chat is superior to meetings for most things that businesses do. From the description, Github sounds extremely similar to how Automattic operates. We’ve been going a slightly different direction though: after 7 years of essentially no meetings, many teams have started to incorporate more regular Google Hangouts in addition to their few-time-a-year in-person meetups. I’m curious to see how these evolve, right now my theory is these are largely to restore some of the social connectedness you lose when working remotely, with the pleasant side benefit of occasionally knocking out issues or decisions that high-bandwidth communication can facilitate better.

On Microbiomes

Your body has about ten times the number of microbial cells as it does human cells. Collectively this bacteria weighs about three pounds, about the same as your brain. The evolution of our understanding of these bacteria has been evolving rapidly over the past twenty years, and I expect its findings to be the most impactful on our health and wellness in the coming decades.

The New Yorker has a fantastic article by Michael Specter that starts and ends with our changing perception of heliobacter pylori, linked to gastritis and peptic ulcers, but whose absence in children (it used to be universal, now fewer than 5% of children in the US carry it in their guts) is linked to asthma. It also has consequences for weight:

There is equally convincing evidence that destroying H. pylori could alter metabolism in ways that increase the risk of obesity. Several research groups, including Blaser’s, have found a strong relationship in humans between the bacterium and two stomach hormones, ghrelin and leptin, both of which play central roles in regulating our appetites […] The more ghrelin you have in your bloodstream, the more likely you are to overeat. Leptin functions in the opposite way, suppressing appetite and increasing energy levels. For people whose stomachs are infected by H. pylori, ghrelin became far less detectable after a meal. For the others, levels of the hormone remained high, and the effects are evident. […]

That finding was not a complete surprise. Roughly three-quarters of the antibiotics consumed in the United States are fed to poultry, cows, and pigs, not to treat illness but as dietary supplements to promote faster growth. […] Until recently, the biochemical reasons for that weight gain, and its unsettling implications or humans, were murky. […] “A lot of things are happening at once,” he said. “The rise in obesity, celiac disease, asthma, allergy syndromes, and Type 1 diabetes. Bad eating habits are not sufficient to explain the world-wide explosion in obesity.

The environment inside our body is as complex and varied as the one outside our body and responds just as unpredictably to wholesale changes to its ecosystem. I’d recommend reading the entire article, unfortunately it’s not available in its entirety on the New Yorker’s site, however here’s a PDF of the entire thing.

State of the Word 2012

I had an amazing weekend at WordCamp San Francisco hanging out with hundreds of WordPress users from all over the world at the main event and the dev day afterward. Then on Sunday I was humbled to be featured on the cover of my hometown paper the Houston Chronicle in an article David Kaplan wrote following the 10-year high school reunion I went to (PDF).

If you wanted to catch up on the State of the Word address I gave on Saturday, the video and the slides are now online, or you can watch it embedded below. The slides are on Slideshare.

It was a pleasure meeting so many of you, and I hope it’s not next year before we meet again. Thank you to Michael Pick and Pete Davies for helping me out under tight timelines again.

Watching the Olympics parade thing out the corner of my eye, had never heard of Kiribati and found this snippet from their Wikipedia page interesting:

As sea levels continue to rise, the government of Kiribati is negotiating a deal with Fiji to evacuate the entire population to areas of Fiji that the Kiribati government would buy. The area of Fiji proposed for resettlement is the second largest Fijian island of Vanua Levu. The mass migration is expected to include younger, skilled workers first, and then the rest of the population would follow over a period of years.

That’s something you don’t hear every day.

Some sites, like WordPress, where I’m typing this right now, pushed out retina upgrades right away. The result is amazing. I’m typing this, and it looks like I’m typing out printed words. Text is so crisp.

From MG’s review of the new Retina Macbook Pro. There is more news on the retina-WP front coming soon. My review of the Macbook Pro Retina: best computer I’ve ever used. Amazing screen, great speakers, I’m willing to put up with the extra size and weight after being on 13″ or smaller laptops for… 8 years I think.

One of the cornerstones of Automattic’s web-scale infrastructure is a project out of Russia we started using in 2008 called Nginx. Don’t let the sparse website fool you, Nginx (pronounced engine-ex) has been taking high-end websites by storm, and is used on 24% of the top thousand websites (a good chunk of them WordPress). I was very proud of our team helping sponsor and debug SPDY support in the latest release. Hopefully this accelerates the adoption of technology like SPDY that improves the user experience of the web.

Ten Years of Blogging

I got an inkling to check my archives today, because I faintly remember started blogging in the summer, lo and behold today the 16th is my tenth anniversary of blogging on this site. Hooray!

From Friendster to Flickr to Facebook I’ve always been active on other sites, what we now call social media, but as my interest in those has waxed and waned I’ve always come back to my home on the web, powered by Open Source software on a domain I own. This is definitely the longest sustained activity I’ve done, and I don’t see any reason why I wouldn’t continue the rest of my life, however long or short that may be.

A little of my personal history with blogging: the first blog I remember reading was Zeldman.com, who also introduced me to building websites as a craft rather than an output of a program. His site was personal (and still is) but mixed in technology with a flair and often linked to the other strong voices on the web of its day, like Anil Dash and Jason Kottke. (Both still blogging today.) Everyone seemed to be using software called Movable Type, so I fired that up on matt.mullenweg.com and began haphazardly publishing. (I might dig up those entries and import them here at some point, though it would be really embarrassing.)

Continue reading Ten Years of Blogging

Culture of Distraction

From the Hacker News discussion of my Silicon-Valley-is-destroying-the-world remark I came across a Joe Kraus talk on We’re Creating a Culture of Distraction. (I’m a huge fan of Joe and excited to see he’s on WordPress now.)

It’s also important to read Paul Graham’s Acceleration of Addictiveness where he compares addictive technology to alcohol and cigarettes, society developed “antibodies” to the danger of cigarettes, but it took about a hundred years, and technology is changing much faster than that now.

The most prescient here is Neil Postman’s Amusing Ourselves to Death, originally published in 1985. It’s long, but I’m going to quote the foreword in its entirety because it’s worth reading a few times over:

We were keeping our eye on 1984. When the year came and the prophecy didn’t, thoughtful Americans sang softly in praise of themselves. The roots of liberal democracy had held. Wherever else the terror had happened, we, at least, had not been visited by Orwellian nightmares.

But we had forgotten that alongside Orwell’s dark vision, there was another – slightly older, slightly less well known, equally chilling: Aldous Huxley’s Brave New World. Contrary to common belief even among the educated, Huxley and Orwell did not prophesy the same thing. Orwell warns that we will be overcome by an externally imposed oppression. But in Huxley’s vision, no Big Brother is required to deprive people of their autonomy, maturity and history. As he saw it, people will come to love their oppression, to adore the technologies that undo their capacities to think.

What Orwell feared were those who would ban books. What Huxley feared was that there would be no reason to ban a book, for there would be no one who wanted to read one. Orwell feared those who would deprive us of information. Huxley feared those who would give us so much that we would be reduced to passivity and egoism. Orwell feared that the truth would be concealed from us. Huxley feared the truth would be drowned in a sea of irrelevance. Orwell feared we would become a captive culture. Huxley feared we would become a trivial culture, preoccupied with some equivalent of the feelies, the orgy porgy, and the centrifugal bumblepuppy. As Huxley remarked in Brave New World Revisited, the civil libertarians and rationalists who are ever on the alert to oppose tyranny “failed to take into account man’s almost infinite appetite for distractions”. In 1984, Huxley added, people are controlled by inflicting pain. In Brave New World, they are controlled by inflicting pleasure. In short, Orwell feared that what we hate will ruin us. Huxley feared that what we love will ruin us.

This book is about the possibility that Huxley, not Orwell, was right.

Oh, and we just launched new comment push notifications for iPhone and iPad. It’s one of those days. 😉

Radically Simplified WordPress

Had an interesting chat with Anil Dash today at the GigaOM/PaidContent conference in NYC, here are some tweets from the talk:

If you’re curious about P2 check out p2theme.com where you can sign up pretty easily.

https://twitter.com/RonHogan/status/205325798889095169

I learned this from the Complex interview with Young Guru. (Which they present in slideshow format, for some reason.)

A few very kind words from Jay Rosen:

And finally we talked about how WordPress is actually on its third or fourth pivot, as in the most important contributor to growth of the platform changes over time, which turned into this article which has been making the rounds:

WordPress was first for pure blogging, then became embraced as a CMS (though some people still deny this), is seeing growth and innovation in being used as an application platform (I think we’re about a third of the way through that), and just now starting to embrace social and mobile — the fourth phase of our evolution.

As with each of our previous transitions there are large, established, and seemingly unshakable competitors entrenched in the same space. This is good because we can learn from those that came before, as we always have, and good competitors drive you to be better. As before, people will probably not notice what we’re doing at first, or deny it’s happening as folks who still say WordPress “isn’t a CMS.”

Function reforms form, perpetually. As John Borthwick put beautifully today, “A tablet is an incredible device that you can put in front of babies or 95-year-olds and they know how to use it.” How we democratize publishing on that sort of platform will not and should not work like WordPress’ current dashboard does. It’s not a matter of a responsive stylesheet or incremental UX improvements, it’s re-imagining and radically simplifying what we currently do, thinking outside the box of wp-admin.

There are hints of this already happening in our iPhone and Android apps, but even though I’m thinking about this all the time I don’t have all the answers yet — that’s what makes it fun. WordPress is going to turn nine years old this Sunday and I’m as excited to wake up in the morning and work on it as I was the day we started. I think when we turn 10 in 2013 the ways people experience and publish with WordPress will be shorter, simpler, faster.

Wade Roush writes about the Bay Lights Project, a remarkable endeavor to put 25,000 individually addressable LEDs on the cables of the Bay Bridge. I think it would be cool if they opened up the algorithms to reviewed contributions, especially if they ran at a set time like between 2-4 AM — far from “public-playground interpretations” I think the creativity of the Bay Area (and beyond) would delight everyone involved. But in the meantime the non-profit needs to raise a fair amount in a short period of time to have a chance: you can donate to the Bay Lights here.

WP BBQ in Memphis

For the third year now I’m over in Memphis for the World Championship of BBQ, joined by Otto, Nacin, Scott, and Rose. Last year due to flooding the festival was moved to a fairgrounds inland, but there’s nothing quite like being right on the Mississippi with the sweet aroma of pork all around you. (An aroma that, incidentally, follows you home in your clothes. :)) The team we sponsor, the Moody Ques, put together an impressive booth this year, which you can see coming up in the below timelapse:

The video doesn’t do justice to the delicious food being cooked inside, though, which you have to experience in person.

I loved this comment on Hacker News, especially the last paragraph which I’ll quote here:

The question implicit in your comment is: Could we design a system that offers the ease of accessibility of the first few steps of a PHP programmer’s career but, as one climbs the learning curve, eventually blossoms into Python or Ruby or even Lisp? I wish I knew. My best guess as of this morning is that a demigod could design such a system, but it’s very difficult for mortal humans to do so, because once you know how to program it’s hard to avoid overdesigning, putting in things that will eventually be useful in year two but are discouraging in year zero. We make terrible pedagogical mistakes, like turning everything into an object. (Does your ORM seem intuitive to you? That is why PHP is beating your system in the marketplace.)

Pingdom writes WordPress completely dominates top 100 blogs. I’m quoted in the article saying that the 49% marketshare we have among top blogs will continue to grow, and I’d like to expand on that a bit because it’s a strong statement.

Typepad and Blogsmith, the two platforms that dropped the most over the past 3 years, are going to disappear either through blogs still using them losing relevance, or their active blogs switching away. Movable Type will likely follow suit, unless its now Japanese-led development makes a pretty drastic change in its product direction. (Consultants focused on Movable Type and Typepad have already started shifting focus to switching their clients to modern platforms to avoid losing the relationship.)

The other big shift will come from the ~22% on custom platforms — this is going to become as niche as writing your own web server instead of using Apache or Nginx. Some organizations like Huffington Post might continue to make the necessary investments of over 40 engineers to maintain a platform at scale, the rest will find better return investing those resources in editorial. Great stories find an audience regardless of their platform.

WordPress’ biggest challenge over the next two years, and where we’re focusing core development, will be around evolving our dashboard to be faster and more accessible, especially on touch devices. Many of our founding assumptions about how, where, and why people publish are shifting, but the flexibility of WordPress as a platform and the tens of thousands of plugins and themes available are hard to match. We might not always be the platform people start with, but we want to be what the best graduate to.

The Nocebo Effect

You’ve heard of the placebo effect, how people can get better from a fake treatment, but did you know there’s also a nocebo effect? It’s just as strong: “More than two-thirds of 34 college students developed headaches when told that a non-existent electrical current passing through their heads could produce a headache.” (From Skeptic’s Dictionary.) Alexis Madrigal did a very readable feature about it for the Atlantic called The Dark Side of the Placebo Effect: When Intense Belief Kills. I found out about it from Olivia Fox Cabane’s new book The Charisma Myth. What you don’t know can hurt you.