The illustrious Chance the Rapper was looking for a new intern.

Some people responded with regular resumes, replying as images, but Negele “Hopsey” Hospedales decided to make a website on WordPress.com:

https://twitter.com/Hospey/status/846612517723947008

The happy ending is written up in Billboard: he got the gig and went on tour with Chance. Hospey wrote a great article on it himself: How To Work For Your Favourite Rapper.

The company Bayer is famous for inventing aspirin in 1898, which is arguably one of the world’s most beloved brands, and for good reason. But I was surprised to learn that just two weeks earlier, the same three guys who gave the world aspirin also created Bayer’s other big brand, heroin, which was marketed for about eight years as the world’s best cough medicine.

From Andrew Essex on his book about the End of Advertising. Hat tip: John Maeda.

4.8 and What’s Coming

Last week we released version 4.8 “Evans” of WordPress, as I write this it has had about 4.8 million downloads already. The release was stable and has been received well, and we were able do the merge and beta a bit faster than we have before.

When I originally wrote about the three focuses for the year (and in the State of the Word) I said releases would be driven by improvements in those three areas, and people in particular are anticipating the new Gutenberg editor, so I wanted to talk a bit about what’s changed and what I’ve learned in the past few months that caused us to course correct and do an intermediate 4.8 release, and why there will likely be a 4.9 before Gutenberg comes in.

Right now the vast majority of effort is going into the new editing experience, and the progress has been great, but because we’re going to use the new editor as the basis for our new customization experience it means that the leads for the customization focus have to wait for Gutenberg to get a bit further along before we can build on that foundation. Mel and Weston took this as an opportunity to think about not just the “Customizer”, which is a screen and code base within WP, but really thinking in a user-centric way about what it means to customize a site and they identified a number of low-hanging fruits, areas like widgets where we could have a big user impact with relatively little effort.

WordPress is littered with little inconsistencies and gaps in the user experience that aren’t hard to fix, but are hard to notice the 500th time you’re looking at a screen.

I didn’t think we’d be able to sustain the effort on the editor and still do a meaningful user release in the meantime, but we did, and I think we can do it again.

4.8 also brought in a number of developer and accessibility improvements, including dropping support for old IE versions, but as I mentioned (too harshly) in my first quarter check-in there hasn’t been as much happening on the REST API side of things, but after talking to some folks at WordCamp EU and the community summit before I’m optimistic about that improving. Something else I didn’t anticipate was wp-cli coming under the wing of WP.org as an official project, which is huge for developers and people building on WP. (It’s worth mentioning wp-cli and REST API work great together.)

To summarize: The main focus of the editor is going great, customization has been getting improvements shipped to users, the wp-cli has become like the third focus, and I’m optimistic about REST-based development the remainder of the year.

I’ll be on stage at WordCamp Europe in Paris tomorrow afternoon doing a Q&A with Om Malik and taking audience questions, will also have a few announcements. You can get to the livestream tomorrow on the WordCamp EU homepage.

Once a little boy sent me a charming card with a little drawing on it. I loved it. I answer all my children’s letters—sometimes very hastily—but this one I lingered over. I sent him a card and I drew a picture of a Wild Thing on it. I wrote, “Dear Jim: I loved your card.” Then I got a letter back from his mother and she said, “Jim loved your card so much he ate it.” That to me was one of the highest compliments I’ve ever received. He didn’t care that it was an original Maurice Sendak drawing or anything. He saw it, he loved it, he ate it.

From Maurice Sendak, the author of Where the Wild Things Are.

WordPress 14

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Today is 14 years from the very first release of WordPress. The interface I’m using to write this (Calypso) is completely unrecognizable from what WordPress looked and worked like even a few years ago. Fourteen years in, I’m waking up every day excited about what’s coming next for us. The progress of the editor and CLI so far this year is awesome, and I’m looking forward to that flowing into improvements for customization and the REST API. Thanks as always to Mike for kicking off this crazy journey, all the people chipping in to make WordPress better, and Konstantin and Erick for surprising me with the cool cake above.

What’s in My Bag, 2017 edition

I am a road warrior who has racked up several million miles over the past decade, and since I’m also working more-than-full-time running Automattic (a totally distributed company) and leading WordPress I need the ability to be productive wherever I can find a comfortable place to sit. I carry a backpack with me almost all the time and obsessively tweak and iterate what’s in it, which led to posts in 2014 and 2016. This is the latest edition, and I hope you enjoy it.

  1. This is a grey wool buff, which works as a scarf, a hat, or an eye cover if I’m trying to sleep. I tried this out because of one of Tynan’s also-great gear posts.
  2. Theraband resistance band, which I aspirationally carry around to help stretch in the morning. Hat tip: Jesse Schwartzman of this blog post fame.
  3. Some generic Maui Jim polarized sunglasses with rubber nose pads, which I like for running or hiking because they don’t move around or slip even when you’re hot.
  4. Tzukuri “Ford” + charger, a super-cool Audrey company that is like a combination of a Tile and cool sunglasses. They connect via bluetooth to your phone and can notify you when you leave them behind, or use the app to locate them. A charge lasts 30 days. I think this is only available in Australia right now, but should be coming to other countries soon. (Or just buy them on vacation in Australia.) These replaced my fancy Maison Bonnet sunglasses.
  5. Westone ES49 custom earplugs, for if I go to concerts or anyplace overly loud. (3rd year)
  6. A Tile, which was a gift from my sister. I keep this in a pocket in my backpack and it helps me locate it if I lose it, or if I can’t find my phone I can press the button and it’ll make it beep. Surprisingly handy. Hat tip: Charleen.
  7. Hermes business card holder. (3rd year)
  8. A cut-out of a chamois cloth, which I use for cleaning smudges and such off glasses and screens. Mine is from Amazon but you can get at any car place or Walmart, use this guide to prepare, and then cut pieces off. Hat tip: Dean.
  9. Airpods. These are just fantastic, and I highly recommend them. I use them for calls, podcasts, audiobooks, meditating, Duolingo… they’ve become an essential daily product for me. A cool trick is to use one ear while the other is charging in the “floss” case. Hat tip: Jony.
  10. Bose QuietComfort 35, wireless bluetooth headphones. I misplaced my cool WordPress Sennheisers and picked these up in an airport before a long flight. They’re extremely comfortable, great battery life, and I keep an audio splitter and Lightning audio adapter in the case. I’ve hated on Bose many times in the past, but these are decent and I get why people like them, especially the comfort aspect. I am listening to them as I write this. I used Audeze EL-8 Titanium for a while, which obviously sound better, but the lightning cable was unwieldy and it was annoying (and ridiculous) I couldn’t plug them into my laptop. Hat tip: Every airport electronics store.
  11. Jabra Sport Pace bluetooth earbuds, which replaced my Powerbeats for running and working out. They have been way sturdier. Pretty inexpensive, too, right now about $60. I know in theory you can run with Airpods, but I’d be too scared of one going down a street drain.
  12. Cool carbon fiber money clip, which I use to hold a little cash for places like street vendors that don’t take credit cards, or if I’m in another country and need to carry around currency. The site is a little sketchy, they should upgrade to WooCommerce. Also pictured: The EasyPay XPress NYC Metro Card, which is super handy in New York as it auto-refills. Only downside is it doesn’t work on the PATH trains. Hat tip: Tynan and Rose.
  13. Vapur Shades roll-up water bottle. Can hold a full liter, and rolls up to be small like this. Kind of new so I don’t have a strong opinion yet. Hat tip: Lululemon Lab in Vancouver.
  14. Fidget spinner, I think this one is from Amazon. Try one of these if you haven’t yet, they’re surprisingly addictive. If you go over to 14 on the left you’ll see a custom metal one a friend made for me. Hat tips: Zach and Xa.
  15. Apple Magic Mouse 2. A classic. (3rd year)
  16. This is the latest Lululemon Para backpack, and unlike last year’s Cruiser it’s currently available in stores and online. I dig this iteration: it has a little less padding on the shoulders, but the big front zipper pocket is super handy and in general it’s a lot more streamlined and water resistant. Om clued me in to a similar one from Aer, I don’t know who designed it first. Hat tip: Rose.
  17. So… there are two laptops, a custom prototype 13″ Automattic-logo Macbook touchbar, and the stickered 15″. I generally only travel with one of these, the 13″ for shorter trips or the 15″ if I’m going to be on the road for more than a few weeks. The performance is just better on the 15″. My favorite things about both are the 4 USB-C ports, that you can charge on any of them, and the Touch ID. (Automatticians after 4 years of tenure can get a custom Macbook, which we now offer with the WordPress, Automattic, or Jetpack logo. I usually get the test ones to make sure the quality is up to snuff.) I carry around the larger 87W brick from the 15″, and keep the extension cable now so it’s easier to plug in on those weak plugs on planes.
  18. Kindle Oasis. I still love the Kindle. I’ve started listening to audiobooks this year and the integration with Audible is cool. The Oasis is great because of the real buttons and the fact that you can flip it to hold in either hand, but it’s been the most annoying model in a few generations because the screen brightness isn’t adaptive, and it gives “low battery” warnings when the extra battery cover is low but the actual device is not, which seems to defeat the purpose. Great form factor and ergonomics though.
  19. Passport, because you never know when you’ll need to leave the country.
  20. A pocket-sized Baron Fig notebook, which I use in meetings to avoid my phone. Hat tip: Rose.
  21. Google Pixel. Best Android phone I’ve used, uses USB-C which I love, I love the size. I use this mostly for testing and staying current on Android, or as a backup. I use Google Fi for service on this one.
  22. Forerunner 735, charger, and heart rate strap. I actually switched to the 935 since this picture was taken, but my notes apply to both. (Here’s a great review of the new 935.) Garmin makes the best fitness smartwatches in the world right now. Aspects are clunky: the app is not the most elegant, the add-on watch faces and such leave something to be desired, the sleep tracking is way worse than Fitbit, and there is no fine-grained control over notifications. That said, the battery life goes 8-10 days (!) so I often don’t even bring the charger when I travel. The stats are unparalleled especially for running. It’s waterproof and can also track swimming and biking. Finally my favorite feature: the screen is always on. I know that sounds basic, but I have been driven crazy by years of Fitbit and Apple Watch require tapping or wrist gesticulations just to see the time. (Extra awkward in a meeting.) My hardcore fitness friends love this one too. Hat tip: Aaron.
  23. Three little fun personal care items: a great chapstick from Japan I don’t know what it’s called, but it says retaW aoyama / tokyo fragrance lipcream on it, Aveda Peppymint breath refresher, and an Aesop Ginger Flight Therapy roller similar to the Blue Oil one from last year. Hat tip Esther, Naoko, and my mom.
  24. Belkin car mount, really handy when renting a car and navigating around. (3rd year)
  25. This is a more-expensive but not-better version of what I had last year, which I’ll quote and actually recommend: “This is probably the least-travel-friendly thing I travel with, but the utility is so great I put up with it. It’s the Sennheiser Culture Series Wideband Headset, which I use for podcasts, Skype, Facetime, Zoom, and Google Hangout calls with external folks and teams inside of Automattic. Light, comfortable, great sound quality, and great at blocking out background noise so you don’t annoy other people on the call. Worth the hassle.” I leave the USB-C adapter attached to this. Cable still annoys me.
  26. iPhone 7 Plus, on Verizon, with a Bellroy 3-card case. If you’re a guy I highly recommend trying out a phone wallet case, it’s a game-changer to only have one thing to keep track of and not having a wallet in your back pocket is good to avoid getting misaligned. I have three cards in it, an Amex, a Visa, and my drivers license. In NYC I also squeeze in the Metrocard. Hat tip: Craig (a previous Bellroy model).
  27. The Japanese company Maruman makes this awesome grid-paper lie-flat notebook, which I fill and occasionally draw in. I love this thing, and having a work area where I can have my laptop, mouse, iPad, and this notebook all set up next to each other is my happy place. The paper is soft. Hat tip: Brian.
  28. 9.7″ iPad Pro + smart keyboard cover on AT&T. I didn’t expect to, but I really love this device. It gives me way more joy than my phone or my laptops. Gorgeous screen, long battery life, always connect, I can tether to it, write on it with the pen in 32, the keyboard is fast and silent, split screen is handy… I don’t know how to describe it. Like the Airpods, this product just excels in every area. I still have and need to use a laptop, but it’s less of my day and mostly because of some internal tools and security stuff we have.
  29. I ended up with this beast Cable Matters USB-c mega-dongle to cover ethernet, VGA, HDMI, and old USB. Warning! To use the ethernet on MacOS you need weird drivers. Hat tip: Amy.
  30. I’m not sure why I started using this Plantronics Voyager bluetooth headset, but it’s really good. This might not make the cut next year as the Airpods are pretty good, but if I’m going to be on a regular (non-Facetime) phone or conference call for a few hours, this is what I turn to. Hat tip: An Uber driver.
  31. Lockpick set. (3rd year)
  32. An awesome Hobonichi Techo pen (they have cool notebooks too), a sharpie (for signing fans’ items), and Apple Pencil for the iPad Pro.
  33. Two rings: one Margiela one which has my lucky number 11 circled (for a long reason related to their numbering system), and one with the WordPress logo that was also a swag prototype for a ten-year tenure gift. I might wear these to remind me of something I’m trying to remember or focus on during a day.
  34. I’m digging this Imazing 10k charger: it’s a cool color, smaller and lighter than last year’s, has a USB-C port, and outputs well. I found I never needed the 20k capacity of last year’s, hence the downsize to 10k.
  35. This Aukey 30W / 6A travel wall charger I wish was all USB-C ports. I sometimes trickle-charge the laptop off this overnight.
  36. A really mediocre Native Union two-port USB I got from TED. Not going to link since it’s not very good because of the way it plugs in. Since the photo I replaced it with the much-more-useful Aukey 2-port, which I highly recommend and give away all the time.
  37. A pretty handy Ventev dashport car port charger that’s small and light. I found myself rarely using the USB-C on last year’s so I opted for smaller size and less weight in this one.
  38. Mintia mints from Japan, yum. (I buy these there or ask friends to bring them back, they are much cheaper there than the cost on Amazon.)
  39. This rat’s nest of cables and adapters is embarrassing, and I will further apologize and rant in the epilogue.
  40. A random used mystery book I picked up at the Paper Hound Bookshop in Vancouver.

What blows me away making this list is that since last year almost every single item has changed, unusually high churn. I see now why y’all were tweeting me to update this post.

Two bonus items: Even in the summer I’ll often have something like this light Lululemon running jacket stuffed in a pocket for over air conditioned places or at the end of a flight when it gets chilly. I’m also currently testing out the assisted meditation device The Muse, but it hasn’t really stuck yet and I usually just turn to Calm.

Ensuring network continuity: One thing you’ll notice is the iPhone is on Verizon, which has the best network in the US, the iPad is on AT&T, and the Pixel is on Google Fi. This allows me to have a diversity of network access which is occasionally handy in the US and has saved my butt a few times when overseas. Whichever device has the best connection I’ll just tether the others to it. I almost never join coffee shop or hotel wifi these days, a good LTE connection is usually better.

USB-C Is Why We Can’t Have Nice Things

Oh, USB-C, I love you. You’re reversible, fast, and work for everything, like I can charge my laptop with almost anything, and many new devices like Google Wifi use you for power. The dangerous cable on Amazon thing seems to have worked itself out, and having 4 ports on the laptop is amazing, I can charge everything I need off it. But as you can see from the mess of cables and how many other legacy USB things I’m carrying around, we’re (still!) in this really awkward in-between phase for computing. First, there are no good retractable cables, especially ones that have USB-C on one end and Lightning or Micro-USB on the other. I wish my headset, headphones, sunglasses, and Kindle didn’t need Micro-USB, and I wish the Airpods, iPhone, iPad Pro, Magic Mouse would just give up on Lightning and support USB-C instead. But we’re in this liminal space, and the number one thing I hope is better by next year’s post is that the USB-C accessory world has flourished and I just have a couple of neat retractable USB-C cables and things like the battery, wall charger, and car charger in 34, 35, and 37 just have all USB-C ports. A boy can dream, right?

In Closing

Partly because the backpack is a little smaller, I’ve really tried to streamline and a lot of things from last year, like a small digital camera, the Chromecasts, travel router, etc I don’t bother carrying around in my backpack anymore. I hope these can get simpler and shorter every year. I tagged these with an affiliate ID for Amazon this year but mostly just to see if anyone actually buys stuff from these posts. I walk millions of steps a year with my backpack and wouldn’t carry something around unless I really believed in it, which is also why I’m always testing and trying new things. As you can tell a lot of this kit has evolved from recommendations, so if you have any please leave a note in the comments. I’ve also considered doing something similar for shoes, clothes, apps, suitcases, or toiletries, so holler if you’d like any of those. Alrighty, that’s it until next year!

The Economist writes about who’s wrong when flyers end up in the wrong cities. This has actually happened to me! Probably 7-8 years ago, it was an Air Canada flight from New York to Montreal, and I accidentally boarded the one to Toronto. The mistake was realized when we were on the ground, but had pulled away from gate. Being Canadian, they were exceedingly nice and asked me to stay on the flight but they’d find me one from Toronto to Montreal after I landed.

IBM Goes Non-Remote

Like Yahoo a few years ago, IBM, an early pioneer of distributed work, is calling workers back to the office.

The shift is particularly surprising since the Armonk, N.Y., company has been among the business world’s staunchest boosters of remote work, both for itself and its customers. IBM markets software and services for what it calls “the anytime, anywhere workforce,” and its researchers have published numerous studies on the merits of remote work.

If “IBM has boasted that more than 40% of employees worked outside traditional company offices” and they currently have 380,000 employees (wow), then that’s 152k people on the market.

As I said when Yahoo did the same, it’s hard to judge this from the outside. A company that was happy about how they’re doing wouldn’t make a shift this big or this suddenly. It’s very possible the way distributed folks were interacting with their in-office teams wasn’t satisfactory, especially if they were forced to use subpar in-house tools like SameTime instead of Zoom or Skype. Yahoo didn’t have the best trajectory after they made a similar move, and hopefully IBM isn’t going to follow the same path.

In the meantime, Automattic and many other companies are hiring. If you aren’t going to work in a company’s headquarters, it is probably safest to work at a company that is fully distributed (no second tier for people not at HQ) rather than be one of a few “remote” people at a centralized company.

Candy Diet

The bestselling novel of 1961 was Allen Drury’s Advise and Consent. Millions of people read this 690-page political novel. In 2016, the big sellers were coloring books.

Fifteen years ago, cable channels like TLC (the “L” stood for Learning), Bravo and the History Channel (the “History” stood for History) promised to add texture and information to the blighted TV landscape. Now these networks run shows about marrying people based on how well they kiss.

It’s from a few months ago, but Seth Godin is really on fire in The Candy Diet.

New TV Ads

As I mentioned in the State of the Word this is the year we’re ramping up marketing. There is lots to learn and much to follow, but we have our first TV ads up in six markets to test. Each shares a story of a business in Detroit, and I actually got the chance to visit one of the businesses earlier today.

 

Amid the wreckage of fallen startups, Longreads is increasing the original reporting it funds:

Longreads has raised about $250,000 from “thousands of members” since it added memberships in 2012. The suggested monthly amount is now $5 a month or $50 a year, though readers can choose to donate any amount, and Armstrong said that the company’s gotten some thousand-dollar donations. All of that money now goes to pay authors, and WordPress.com matches every $1 from a reader with an additional $3, which clearly makes it a lot easier for Longreads to do what it wants to do.

Songs for My Father

One of the things that surprised me most about when my Dad was sick last year was that while he was in the hospital over about 5 weeks he lost any interest in music, TV, movies, anything on a screen. Music was particularly surprising given that he had music on at his desk pretty much all the time, and really enjoyed loading a new CD or record into the media library he had set up at home. One of the songs I remember playing for him was from a band, Manhattan Transfer, that we used to listen to a lot when I was younger and just learning about jazz, I chose Tuxedo Junction because it might cheer him up.

I remember him smiling faintly. (I wish I had played him more music. I wish I had recorded more of his stories, ideally before he got sick. I wish I had figured out how to navigate the hospital and health care system better.)

What I didn’t anticipate was how after his death there would be aftershocks of grief that would hit me over and over again, especially while driving or in a plane. I went from crying maybe three times in the past decade to breaking down at the end of a company town hall, when talking to family, when my Mom found out about the anniversary present my Dad had been looking at, and with any number of songs that unexpectedly took on a new meaning.

Wiz Khalifa & Charlie Puth’s See You Again, is obvious, and was in heavy rotation every public place I went; Lukas Graham’s 7 Years completely broke me down when it talked about children — if I ever have any my father will never meet them; Kayne & Paul McCartney’s Only One, the tribute to Kanye’s daughter and passed mother and I think perhaps his best song; Ed Sheeran’s Thinking Out Loud, about growing old together, turning 70 as he was so close to doing; Kanye’s Ultralight Beam snuck up on me, I didn’t expect it, but the questioning and gospel and anger and hope in it captured something I didn’t even realize I was feeling. Even jazz wasn’t safe, Horace Silver’s lyric-less Song for My Father had the same effect.

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John Mayer’s Stop This Train is a song I’ve probably heard a hundred times since it came out in 2006, but all of sudden these words meant something completely different:

So scared of getting older
I’m only good at being young
So I play the numbers game
To find a way to say that life has just begun

Had a talk with my old man
Said, “Help me understand”
He said, “Turn sixty-eight
You’ll renegotiate”

I almost had to pull the car over: he was sixty-eight. What I would give for just one more conversation with him like the one the day before he passed. I wish I had written more down, recorded more of his stories, learned more about his journey.

As the year has passed, the surprise crying is much less common even when one of these songs comes on the radio. Usually when I think of my father it’s with a smile. I’ve even had a few treasured dreams where we’ve been able to talk, nothing that made much sense (it was a dream) but I remember waking up with an overwhelming feeling of enveloping love. While the “new normal” is different, I can’t say it’s better — he’s still gone.