The Five Layers of Sharing Thoughts and Ideas

I’ve been thinking a lot about mimetic formation, how a thought becomes an idea, and how that idea gestates and evolves as it’s progressively shared in wider and wider circles.

During a recent product review of Day One, I was struck by how central the app is to my perspective on humans, relationships, and what we share. There are several layers to it, ranging from your innermost thoughts to what you share with the world. Each layer has its own context, challenges, and possibilities, and Automattic offers technology and products tailored to each.

1. Layer one is your internal thoughts. Your consciousness, what exists only in your mind, or what I like to call meatspace. This space is yours and yours alone. This generative space is at the core of human creativity and existence.

2. Layer two is triggered as soon as you put something into a medium, like writing it down. It’s everything that leaves your head, but is just reserved for you. In the past, we only had physical journals. Today, we have Day One as our strongest product in this space, but many people also have a private WordPress installation just for themselves. There are so many tools out there that help you create! Colors, brushes, canvases. Harper, for example, helps you write better — think of it as an open-source Grammarly, right now just in a few limited contexts, but in the future everywhere you write. 

3. Layer three is you and someone else. This is everything you share with one other person, which is an incredibly sacred act. Shared journals on Day One, messaging on Beeper, DMs, private blogs with your best friend. A shared Google doc. This is its own special space. It has an intimacy and privacy that is core to the human experience. This is also phase 3 of Gutenberg, which is all about real-time co-editing and collaboration. This layer is the one I’m most excited about expanding in 2025 and 2026.

4. Layer four is sharing within a finite group. N+1. It’s a space of collaboration and brainstorming with families, tribes, and teams. P2, Linear, Github, group chats, and cozy communities. You lose some of the intimacy of layer three but gain more group intelligence.

5. Finally, we have the fifth layer. This is the public layer, where I have spent a lot of my time at Automattic. It is an extremely competitive space of social media and blogs: WordPress, WordPress.com, and Tumblr. Once you publish publicly, you open yourself up to the beauty and chaos of the wider world. The best reason to blog is comments, the people who find you and add to your thoughts, who you never would have imagined. This is a crucible, but makes your own writing and thinking so much better, it’s worth the mishegoss. 🙂

This has been kicking around in my head and at layer four for a while. Thanks to Kelly Hoffman for helping me get this to layer five.

P.S. Happy 22nd birthday to WordPress! Very excited about the new AI team on .org.

Linkrot

One of the things I hate most on the internet, and part of the reason I started WordPress, was to fight linkrot. Ever since 1998, when Tim Berners-Lee wrote “Cool URIs Don’t Change,” I’ve been obsessed with content management and ensuring that links don’t break. (BTW, TBL, a pioneer of creating the World Wide Web, has a great new profile out in the New Yorker.)

I learned today from the Newspack newsletter that the Houston Press is now on WordPress. Newspack is a distribution or bundle of WordPress designed for journalism, and it is led by Kinsey Wilson, who began his career as a night-shift journalist covering cops for a newspaper in Chicago, went on to have top editorial and business positions at The New York Times, NPR, and USA TODAY, and ran WordPress.com for a few years, which gives him a very unique position to help craft WordPress for journalists and publishers.

The Houston Press is an alt-weekly that wrote the very first profile of me in the world, which I blogged about here. There’s a funny quote in there:

He recently considered taking a job with a San Francisco search-engine start-up, but ended up turning them down. “They have a ton of money…But it would be 50- or 60- or 70-hour weeks, a lot of work, and I wouldn’t have time” to do WordPress. 

That “search-engine start-up” was Google! How the internet might have turned out differently if I had taken that job, as my Mom wanted me to (because they offered free food). I still think Google is one of the most interesting companies in the world, one of the few places I’d consider working if I weren’t running Automattic.

Back to linkrot, the original link to the profile in that article was http://www.houstonpress.com/issues/2004-10-28/feature2.html, which this morning didn’t work, but thanks to the Houston Press being on Newspack/WordPress I was able to ping Kinsey and his colleague Jason Lee was able to fix it so it redirects to the new canonical URL for that content in minutes. A little corner of the internet tidied up! I love the Wayback Machine, but not needing it is even better.

“Fasting for as little as three days can regenerate the entire immune system, even in the elderly, scientists have found in a breakthrough described as ‘remarkable’.” — Fasting for three days can regenerate entire immune system, study finds.

Harper’s had a great article on fasting a few years ago it’s not online at the moment but here’s a PDF of it. It’s also common in yoga and folks trying to live longer. I haven’t tried it myself yet, but perhaps will at some point this year — I like the idea of doing something by doing nothing.

T-Mobile Ripoff

Oh my goodness! I’ve had a pre-pay T-Mobile account because Starbuck’s are so ubiquitous, but when I tried to log in right now it said my account has expired, even though I know I’ve hardly used it. Not that big a deal though, I can just refill it, check my email, post, and go along my merry way. So I start the refill process, and it wants $50. WTF? Let’s take a look at each of their plans to see what a ripoff it is:

  • Unlimited National — $29.99 a month. This looks like the best deal until you notice that it requires a 12-month contract, and has a $200 early termination fee. What a rip.
  • Unlimited National — $39.99 a month. This actually is the best deal, which is sad because this is how much I pay for my cell phone. They need to have something cheaper.
  • Prepay 300 — $50. This is the plan they wanted me to refill to. What a rip! Those three hundred minutes expire in 120 days if you don’t use them and the minimum session time is 10 minutes, so at most you could get on this thirty times before you’re out.
  • Pay as you go — 10 cents a minute. Okay finally we have something reasonable here, right? I can pop in and out, probably using under a dollar worth of minutes. Plus if I did end up using 300 minutes it would still be cheaper than their stupid prepay plan. But wait, it looks like there is a 60 minute minimum per session, which means every time you log on you would be paying $6.

These plans are ridiculous, and I’m going to take my WiFi card elsewhere. Or maybe I’ll stop in and try some of their very reasonably priced coffee. I feel strange saying this, but McDonald’s has the right idea. I would be happy to get a meal and some WiFi, or pay a reasonable $3 for an hour of access. Plus I assume that cash is an option, which is a plus. Of course there are some very good independent coffee houses around which I frequent, but unfortunately none of them are convenient to my next appointment, so I’m stuck without access. I guess it’s time to go war-driving and find some good nodes in the Montrose area.

I’m not trying to say that the above plans are wrong for everyone, just that for my planned usage of quick, infrequent stops here and there is no plan which I won’t pay out the nose for. I have come to the conclusion that T-Mobile is the devil though. Now I’m just going to head to my haircut, and then to the long-anticipated mid-term.

Linux for the Masses

It’s not there yet. I’m being totally unfair, because comparing Windows or OS X to the Linux distribution I’m using (Gentoo) is like apples and oranges. Gentoo is meant for people who are comfortable with the command-line and want to experiment. (It’d be fairer to compare Windows to Suse.) But I just want to bridge a connection between an ethernet card and a wireless USB device. Is that too much to ask? When I did this in Windows I just highlighted the two connections, right-clicked, and chose “Bridge Connections.” It spun for a little bit and then it was done. End of story.

The work started yesterday, when I figured out that the reason nothing would emerge is that there were bad GCC flags in my make.conf file. How they got there, I’ll never know. Bad ebuild I guess. So I got that fixed, synced, and updated world. 85 packages! The next day I compiled a new kernel (2.6.7-rc2) but forgot to load the Tulip module required for my ethernet card. Recompile, reboot. Runs great, and I tell myself everything is running faster. Right now I’m bridging my desk LAN to the main router through the Windows desktop, and since I just moved the linux box on a new UPS I’d like to move the wireless connection there too. I was feeling lucky, so I tried just plugging it in to see what happened. dmesg, device not recognized. Search search search the excellent Gentoo forums, find out that to get my MA101 working I shouldn’t use the drivers from Sourceforge, but rather the at76c503a Atmel drivers for wireless USB devices. Download, compile against current kernel sources, install. Reboot. Don’t have any wireless tools. emerge wireless-utilities. Twiddle for 45 minutes to see why it won’t see any networks. Forgot to enable “Wireless radio (non-HAM)” support in the kernel. Recompile. Reboot. iwscan shows my network, iwconfig wlan0 works as expected. The instructions that tell me to put in ad-hoc mode are wrong. (Hour later.) Put it in Managed mode. Cycle the device and run dhcpd wlan0. Ping Yahoo. Online! Track down documentation on bridging. Emerge bridging program. Appears to run fine, but gives a funky error and doesn’t seem to do anything. Add “802.11d bridging” support to kernel. Recompile. Remount /boot. Copy kernel. Reboot… Computer loads everything through Gnome, then mouse and keyboard freezes. Switch back to laptop, write blog entry to let off steam. Reboot again, just to see if it’ll work. Loads, run brctl.So far so good. brctl addbr mattlan returns br_add_bridge: Package not installed, which seems to indicate that the proper kernel module isn’t installed. Would check the .config, but the computer just froze again.

I need some rest.