Aside Archives

Twenty-twelve was an exciting year for Automattic. We added 48 new Automatticians and it’s been delightful to see the effect the new folks have had on the company. We made over 40,000 commits to our various repositories, about half of those on WP.com alone. Contained in those commits are countless improvements to the experience for WP.com, but I’m just as proud of the things we removed and streamlined: the WP.com homepage has been drastically simplified, and a completely revamped reader is launching this week. Engagement started rising again after being flat in 2011. Support responses that used to take days now take hours or less. We added 75M uniques to our our network. There is a demo WordPress app on every iPhone and iPad in every Apple store I’ve visited in the US. (If you contribute to WordPress, show it to your friends next time you’re in a store and say “I help make this!”) We did two acquisitions, one announced, one not yet. It looks like we’ll grow the team by at least another 60 people this year. There’s so much more already done that hasn’t been announced yet or that’s coming that I’m bursting to share, but the surprise is at least half the fun. Stay tuned. 🙂

Steven Sinofsky, known at Microsoft for turning around the Office franchise and most recently as head of Windows, where he turned it around post-Vista. He left Microsoft a few months ago, and just started a blog on WordPress.com called Learning by Shipping. It’s a concept I’m particularly fond of.

Zach Holman writes on how chat is superior to meetings for most things that businesses do. From the description, Github sounds extremely similar to how Automattic operates. We’ve been going a slightly different direction though: after 7 years of essentially no meetings, many teams have started to incorporate more regular Google Hangouts in addition to their few-time-a-year in-person meetups. I’m curious to see how these evolve, right now my theory is these are largely to restore some of the social connectedness you lose when working remotely, with the pleasant side benefit of occasionally knocking out issues or decisions that high-bandwidth communication can facilitate better.

In the past on WordPress.com there’s been a big gap between Pro, which costs around $100 a year, and VIP, which starts around $60,000 a year. Now it’s been partially filled, and we’re calling the new service WordPress.com Enterprise. You get 90% of the benefit of VIP — scalability, security, upgrades, 70+ audited plugins, full JavaScript access — for 10% of the cost, or about $500 a month. I think Enterprise is a perfect fit for many higher-end and business sites. Full speed ahead, number one.

WordPress.com now accepts payments via Bitcoin, possibly the largest internet service yet to adopt it. I find Bitcoin intrinsically interesting as a crypto-currency, but it also might open up our premium services to folks who couldn’t use them before. It’s been fun to watch the store engine of WP.com evolve behind the scenes. In other WordPress.com news, there are now verticals for municipalities and bands, and we compiled an incomplete list of best-selling authors on WordPress.

Rolling Jubilee is a non-profit that takes donations to buy distressed debt for pennies on the dollar, and then abolishes it. Donate $100 and they can take $2,000 off someone’s back. Seems like an amazing random act of kindness, you’ll never know who you helped.

I’m putting together the State of the Word address for the upcoming WordCamp San Francicso, and one thing I like to do every year is highlight some cool WordPress-powered sites, especially ones that show off the power of the platform. I have a few in mind already, but are there any WP sites you’ve seen recently that really blew your mind? Leave links in the comments.

One of the cornerstones of Automattic’s web-scale infrastructure is a project out of Russia we started using in 2008 called Nginx. Don’t let the sparse website fool you, Nginx (pronounced engine-ex) has been taking high-end websites by storm, and is used on 24% of the top thousand websites (a good chunk of them WordPress). I was very proud of our team helping sponsor and debug SPDY support in the latest release. Hopefully this accelerates the adoption of technology like SPDY that improves the user experience of the web.