People are abuzz because it looks like the W3Techs survey of the web now has WordPress at 25% market share.

Sometimes it goes up and down through the course of a month, but it’s still a pretty fun milestone that we can now say about one in four websites are now powered by the scrappy open source underdog with its roots stretching all the way back to a single person in Corsica, France. We should be comfortably past 25% by the end of the year.

The big opportunity is still the 57% of websites that don’t use any identifiable CMS yet, and that’s where I think there is still a ton of growth for us (and I’m also rooting for all the other open source CMSes).

If you want to celebrate with us come to the first-ever WordCamp US event next month in Philadelphia (tickets still available) — it’s shaping up to be an amazing event. We just published the schedule and there are some amazing speakers and sessions.

One of the original WordPress developers, Alex King, has passed from cancer at far too young an age. Alex actually got involved with b2 in 2002 and was active in the forums and the “hacks” community there.

Alex had a background as a designer before he learned development, and I think that really came through as he was one of those rare people who thought about the design and usability of his code, the opposite of most development that drifts toward entropy and complexity. One of my favorite things about Alex was how darn tasteful he was. He would think about every aspect of something he built, every place someone could click, every path they could go down, and gave a thoughtfulness to these paths that I still admire and envy today.

As an example look at his project page (essentially a category archive) for the Post Formats Admin UI, isn’t that clever and intuitive how the posts connect together, and when more time passes in the thread it’s shown as a break. It’s classic Alex: something simple and thoughtful that in hindsight is so gobsmackingly obvious you wonder why everything doesn’t work that way, but you never would have imagined it beforehand. And Alex wouldn’t just imagine it and do it for himself, he released his best work as open source, as a gift to the community and the world, over and over and over again.

Back when WordPress was getting started Alex was a celebrity of the b2 world, his hacks (plugins before plugins) were some of the coolest ones around. We had a ton of overlapping interests in web standards, photography, development, and gadgets so we frequently read and commented on each other’s blogs. I would never miss a post on his site, and that’s back when we were both doing one or more posts a day. To get a sense of Alex it’s worth exploring his blog — he was a clear thinker and therefore a clear writer. The straightforward nature Alex wrote with was something I always admired about him.

We discussed WordPress early on, Alex signed up to help with what later became the plugin directory, and his CSS competition (look at those prizes! and notice it’s all GPL) was hugely influential on the path to themes, and he officially became a contributing developer in August of 2003.

The list of what Alex was one of the first to do in the WordPress community is long, and in hindsight seems gobsmackingly obvious, which is the sign of innovation. I smile when I think of how he moved from the Bay area to Denver before it was cool, or his love of scare quotes. Once there was something going on in WordPress and he called me to talk about it, I was so surprised, he said the number was right on my contact page (and it was) but even though it had been there for years no one had ever called it before, but that was just the type of person Alex was, always reaching out and connecting.

Adam Tow, myself, Barry Abrahamson, Alex King; Photo from Adam Tow’s post.

I’m not sure how to include this next part: I couldn’t write last night — I was too tired. After falling asleep I had one of those super vivid dreams that you can’t tell are dreams. There had been some sort of mix-up on Twitter and Alex was still alive, I visited Colorado with my sister and saw him surrounded by family at a picnic table, all the rooms were taken so they put me on a floor mattress where I slept. Tons of his friends were around and we took pictures together, he was excited about the better front camera on the 6s+. (Alex understood mobile all the way back to the Treo days.) It was all very ordinary and in a group setting, until we decided to walk alongside a small highway, past some grain silos, to meet the group at a bar. The walk was just the two of us and we talked and laughed about the big mix-up and he asked about this post, what was going to be in it. He got most excited and emphatic with the part about him being a developer with great taste, and a clear writer William Zinsser would be proud of, so I like to think that those were two things he was proud of. The overwhelming emotion I remember was joy. Waking up was disconcerting, part of me wants to believe part of Alex’s spirit was there, where another more logical part thinks my mind was just going through the denial stage of grief. Regardless I know that Alex will stay in the minds of people who knew him for many years to come.

Code that Alex wrote still runs billions of times a day across millions of websites, and long after that code evolves or gets refactored the ideas and philosophy he embedded in WordPress will continue to be part of who we are. Alex believed so deeply in open source, and was one of the few people from a design background who did. (Every time you see the share icon on the web or in Android you should think of him.) I like the idea that part of his work will continue in software for decades to come, but I’d rather have him here, thinking outside the box and challenging us to do better, to be more obvious, and work harder for our users. He never gave up.