Almost 3 years ago we released a version of WordPress (3.0) that allowed you to pick a custom username on installation, which largely ended people using “admin” as their default username. Right now there’s a botnet going around all of the WordPresses it can find trying to login with the “admin” username and a bunch of common passwords, and it has turned into a news story (especially from companies that sell “solutions” to the problem).

Here’s what I would recommend: If you still use “admin” as a username on your blog, change it, use a strong password, if you’re on WP.com turn on two-factor authentication, and of course make sure you’re up-to-date on the latest version of WordPress. Do this and you’ll be ahead of 99% of sites out there and probably never have a problem. Most other advice isn’t great — supposedly this botnet has over 90,000 IP addresses, so an IP limiting or login throttling plugin isn’t going to be great (they could try from a different IP a second for 24 hours).

On (Un)organized Consumption by Automattician Cheri Lucas. “I stopped using Instapaper. Early on, I relied on it as a space to store ideas and information I could draw from, but it quickly became my intellectual limbo: the unfortunate vault of forgotten stories and Twitter residue.”

Evolution of San Francisco

Tech

There have been three excellent writings on the effects and consequences of the latest boom on the Bay Area, each long but worth reading.

The East Bay Express, with a permalink I’m sure won’t work a decade from now, brings us The Bacon-Wrapped Economy:

The arts economy, already unstable, has been forced to contend with the twin challenges of changing tastes and new funding models. Entire industries that didn’t exist ten years ago are either thriving on venture capital, or thriving on companies that are thriving on it. It is now possible to find a $6 bottle of Miller High Life, a $48 plate of fried chicken, or a $20 BLT in parts of the city that used to be known for their dive bars and taco stands. If, after all, money has always been a means of effecting the world we want to bring about, when a region is flooded with uncommonly rich and uncommonly young people, that world begins to look very different. And we’re all living in it, whether we like it or not.

SFGate has The hypocrisy in Silicon Valley’s big talk on innovation:

“[I]nnovation” is something of a magic word around here, shape-shifting to fit the speaker’s immediate needs. So long as semiconductors and coding are involved, people will staple it to anything from flying cars to the iFart app.

Other times it’s just code for “jobs,” used to justify asking for government favors one day and scolding them for meddling in the free market the next.

“Lower our payroll taxes because … innovation.”
“Drop that antitrust inquiry because … innovation.”

But for all the funding announcements, product launches, media attention and wealth creation, most of Silicon Valley doesn’t concern itself with aiming “almost ridiculously high.” It concerns itself primarily with getting people to click on ads or buy slightly better gadgets than the ones they got last year.

The final comes from Rebecca Solnit, who I’ve quoted before, writes a diary for the London Review of Books.

I weathered the dot-com boom of the late 1990s as an observer, but I sold my apartment to a Google engineer last year and ventured out into both the rental market (for the short term) and home buying market (for the long term) with confidence that my long standing in this city and respectable finances would open a path.

TechCrunch writes WordPress.com Has Imported 15M Posts In The Last 30 Days, Remains A Top Safe Haven For Nomad Bloggers. I’m very proud of the 8+ years we’ve been a home for, and protected, our users blogs. Protection covers many aspects: backups, scalability, security, speed, permalinks, mobile versions, forward-compatible markup, clean exports… the list goes on. We’ve done the same with other internet-scale services, like Akismet, Gravatar, and Jetpack, and I hope to earn the same trust in the coming decade with VaultPress and Simperium.

No to NoUI by Timo Arnall is one of the better pieces I’ve read on design and interfaces, and is also chock-full of links that will keep you busy for hours.

The Redhat of Drupal

Asides

I got this email today:

Hi Matt,

I apologize for the cold email. I was researching Automattic , Inc. and wanted to ask you if there was any gaps/pains within your CMS and website. I work for the “Redhat of Drupal”, (Acquia) and we have seen an explosion of Drupal use in the Media, News, and Entertainment Industry.

Some companies using Drupal/Acquia include Warner Music, Maxim, NBC Universal, and NPR.
If you are evaluating your current system or are looking into new web projects, I would love to connect and discuss Drupal as an option.

Would it make sense to connect on this? If there is someone better at Automattic , Inc. to speak with, perhaps you could point me in the right direction?

Cheers,

—
Dillon J. ********
Enterprise Drupal Solutions
Direct: (781) 238-****

http://www.acquia.com
Acquia, 25 Corporate Drive Fourth Floor
Burlington, MA 01803

Acquia ranked #1 Software Vendor on the 2012 Inc 500

Hmmm, maybe I’ve been doing it wrong all these years… Dillon, I’ll be in touch!

SxSW, Work, and Blogging

press

369ajvpd7nrkwmlf1amk I’ve been at the SxSW festival since Friday, it’s actually my tenth year attending. Since the first time I used my parent’s gas card and drove up from Houston this event has had a special place in my heart, even as I’ve gone in and out of love with it as it’s grown over the years. (I heard that there were more interactive badges this year than film or music.)

I’ve spoken here and there the last few days and it has generated some good blog posts, so here’s a sampling of them you may find interesting:

On the way to our interview session Kara Swisher recorded an interview on a pedi-cab.

Techcrunch TV did a nice short interview, WordPress’ Matt Mullenweg On Working From Home, Making Money Without Ads, And More [TCTV].


Paidcontent wrote on Where WordPress[.com] is headed: Longform content, curation and maybe even native ads.

Marketing Land wrote two great posts, WordPress Founder Matt Mullenweg At SXSW: Blogging Still Booming and Why Not Work From Home? “We Have The Technology,” Says WordPress’ Mullenweg.

Finally Access PR asked SXSW: What do WordPress and Airbnb have in common?

The coolest part about this and every year is meeting WordPress users all over — at restaurants, in the streets, at the booth… please don’t hesitate to say hi.

10 Downing Street

Gallery

Visiting 10 Downing (powered by WordPress) with some Web Summit folks and got a few pictures in the entry room. We spoke with Tim Luke, one of the Number 10 policy members focused on business and enterprise. I asked how the UK government thought about cyber security, and he actually thought about it as a growth area because they have a lot of security expertise. Afterward went to East London to visit with the Memrise team at their super-cool office.

Continue reading →

Bay Bridge Cable Walk

Gallery

Had a cool opportunity to walk up the cable to the top of the the first tower of the Bay Bridge today with folks from the Bay Lights project. You walk right up the cable/pipe to the top, it actually wasn’t that hard. Once on top the vistas were amazing. I tried to grab some photos of the hardware behind the lights at the top of the cables. The top of the tower is 526 feet high, and 280,000 cars drive on the bridge every day, making it the second busiest bridge in the world. Guest photos by Lucas Saugen.

Continue reading Bay Bridge Cable Walk →

Rapping Truth To Power. “The study’s authors concluded that ‘the overwhelming message in hip-hop wasn’t that the rappers disliked the idea of justice, but they disliked the way it was being implemented.'” This is part of why sites like Rap Genius are so important. Hat tip: Elise.

Creative Market just announced that all of their WordPress Themes are now 100% GPL, meaning to list in their marketplace and reach their users your theme must provide users with the same freedoms that WordPress itself does. They have some great themes already. This is fantastic news and I’m very proud of their team for taking this bold step, and as promised WordPress.org homepage promotion is forthcoming. I think we’ll see more of these down the line, especially as WordPress consumers start demanding 100% GPL from anything they buy.

Fifth Estate

Essays

Here’s the post I wrote on a dinner I attended while at Davos for their forum blog: Online we can act as a fifth estate.

The common thread that kept coming up at a dinner, and discussions centred around the idea of “online power”, was equality of access. Before the widespread rise of the Internet and easy publishing tools, influence was largely in the hands of those who could reach the widest audience, the people with printing presses or access to a wide audience on television or radio, all one-way mediums that concentrated power in the hands of the few.

Now an audience of more than 1 billion people is only a click away from every voice online, and remarkable stories and content can gain flash audiences as people share via social networks, blogs and e-mail. This radically equalizes the power relationship between, say, a blogger, and a multibillion dollar corporation.

I heard stories of companies such as Dell shifting the direction of their products in response to online outcry started by a single blog post, authors who have millions of followers on Twitter and Facebook and able to speak to their audiences directly for the first time, a Twitter hashtag (#f***washington) becoming a rallying cry for hundreds of thousands of frustrated citizens, and how a blackout of Wikipedia to protest proposed SOPA/PIPA legislation overloaded phone systems in Congress. I shared how a community of volunteers around the world collaborated on Open Source software (WordPress) that eventually overtook all its proprietary competitors.

All of these stories shared a David and Goliath character – a seemingly unmovable force swayed by a single voice that quickly multiplies online, but they also gave me pause. We spoke about this multiplying of online voices being used for things we’d all generally agree were “good”, but that was probably largely a function of the people sharing the stories and our similar world views. You could easily imagine a viral story spreading online with malicious intent, and just as many if not more examples of untrue rumours spreading at the speed of Twitter. One table shared a fictional account of a world where online voting was ubiquitous in a country, but it had the unintended side-effect of making voter coercion easier because you could see how someone voted.

There is no moderator or ombudsman online, and while the transparency of the web usually means that information is self-correcting, we still have to keep in mind the responsibility each of us carries when the power of the press is at our fingertips and in our pockets.

I am an optimist, and I believe that people are inherently good and that if you give everyone a voice and freedom of expression, the truth and the good will outweigh the bad. So, on the whole, I think the power that online distribution confers is a positive thing for society. Online we can act as a fifth estate.

I had a really wonderful time at the Forum, it was a really unique experience.

Neil Leifer on WordPress

WordPress

One of my favorite photographers, Neil Leifer, has a beautiful new WordPress.com-powered site. For the past few years I’ve had this photo in my office:

Ali - Williams (Overhead)

The story behind it is pretty interesting, taken from this interview with Larry Berman and Chris Maher:

Chris/Larry: It’s actually quite a different question to say what are your favorites verses what do you feel are your best photographs.

Neil: I know, and my best picture ever, in my opinion, is my Ali Cleveland Williams picture that I shot from overhead. I don’t usually hang my own photos, I collect other people’s pictures. But that picture’s been hanging in my living room as long as I can remember. I have a 40×40 print of it which is hung in a diamond shape with Williams at the top. That’s the guy that’s on the canvas on his back.

Chris/Larry: It’s remarkably abstract for a sports picture.

Neil: I think it’s the only picture in my career that there’s nothing I would do different with it. You look at pictures and think that you can always improve them no matter how successful the shoot is. Part of what motivates you to go on to the next shoot is every once in a while you get a picture, whether it’s the cover of the magazine or an inside spread, that’s as good as you think you could have made it. And then a week later you see a couple of things that you could improve slightly. A month later you might see a few more things. It doesn’t diminish the quality of that picture. It simply means that there’s always room for improvement.

Chris/Larry: You’re learning for the future?

Neil: Exactly. It’s sort of what motivates you to go on. If I were to do the Cleveland Williams Ali picture again, I would do it exactly the same. And more important is that no one will ever do it better because it can’t be done like that anymore. Today the ring is different and the fighters dress in multi colored outfits like wrestlers. Back then the champ wore white and the challenger wore black.  Today, when you look down at the ring from above, you see the Budweiser Beer logo in the center and around it is the network logo that’s televising the fight. Whether it’s Showtime or HBO, they have their logo two or three times on the canvas. The logo of promoter of the fight, Don King Presents, is also visible. That’s why that picture couldn’t be taken today. So not only did the picture work out better than any I’ve ever taken, but it’s one that’ll never be taken again.

©Neil Leifer

Chris/Larry: Where are you in this picture?

Neil: I’m at 11:00 o’clock, as I remember it. I’m in a blue shirt leaning on the canvas with a camera in each hand.

It’s always an honor to have a great creator make their home on the web with WordPress.

simplenote-devicesAs Liz Gannes wrote in AllThingsD, Automattic has acquired Simplenote, the coolest notes service around which you can get on the iTunes app store or for a variety of other platforms, and Simperium, which if you’re a developer you should watch the video on their homepage and see how the technology can make what you’re doing even cooler. You can read our official announcements on the Simperium blog and the Simplenote blog, which also includes some future plans. I’ve been a daily user and fan of the service for a while now, and I’m looking forward to how we can use Simperium across WP.com.

I’m attending the World Economic Forum in Davos for the first time, if you’ll be there I’d love to meet up and of course open to any tips you have about the event, it’s very intimidating to attend a first-timer. Also: Switzerland is beautiful! Also my first time in the country.