Category Archives: WordPress

Five for the Future

On Sunday at WordCamp Europe I got a question about how companies contribute back to WordPress, how they’re doing, and what companies should do more of.

First on the state of things: there are more companies genuinely and altruistically contributing to growing WordPress than ever before. In our ecosystem web hosts definitely make the most revenue and profits, and it’s been great to see them stepping up their game, but also the consultancies and agencies around WordPress have been pretty amazing about their people contributions, as demonstrated most recently by the fact the 4.0 and 4.1 release leads both hail from WP agencies (10up and Code for the People, respectively).

I think a good rule of thumb that will scale with the community as it continues to grow is that organizations that want to grow the WordPress pie (and not just their piece of it) should dedicate 5% of their people to working on something to do with core — be it development, documentation, security, support forums, theme reviews, training, testing, translation or whatever it might be that helps move WordPress mission forward.

Five percent doesn’t sound like much, but it adds up quickly. As of today Automattic is 277 people, which means we should have about 14 people contributing full-time. That’s a lot of people to not have on things that are more direct or obvious drivers of the business, and we’re not quite there today, but I’m working on it and hope Automattic can set a good example for this in the community. I think it’s just as hard for a 20-person organization to peel 1 person off.

It’s a big commitment, but I can’t think of a better long-term investment in the health of WordPress overall. I think it will look incredibly modest in hindsight. This ratio is probably the bare minimum for a sustainable ecosystem, avoiding the tragedy of the commons. I think the 5% rule is one that all open source projects and companies should follow, at least if they want to be vibrant a decade from now.

Further reading: There’s been a number of nice blog follow-ups. Post Status has a nice post on Contribution Culture. Ben Metcalf responded but I disagree with pretty much everything even though I’m glad he wrote it. Tony Perez wrote The Vision of Five and What it Means. Dries Buytaert, the founder of Drupal, pointed out his essay Scaling Open Source Communities which I think is really good.

WordPress & Techmeme 100

Whenever I visit a site I can usually tell whether it’s WordPress or not within an instant — there’s just something about a WordPress site that is distinctive. Super-clean permalinks are usually a dead giveaway. One thing I’ve been noticing a lot lately is on my guilty pleasure for tech news, Techmeme, it seems like almost every link I click is to a WordPress-powered site. Fortunately Techmeme provides a leaderboard showing both rank and % of space a site has taken up in headlines in the past thirty days.

The list changes almost every day but went ahead and took a snapshot of the top 100 as of January 16th and ran down the platform for each one, here’s how it ended up:

techmeme-100-cms

WordPress comes in at 43%, custom or bespoke systems at 42%, and then the others. When you take into effect Techmeme’s “presence” factor WP jumps to 48.8% of presence in the top 100 and all Blogsmith, Drupal, Blogspot, Tumblr, and Typepad combined are 8.4%. If you curious of the raw data, here’s the spreadsheet with the platforms.

This is just a snapshot, it’d be interesting to see how this evolves over time. It’s a small slice of the world of websites, but a very influential one. I’ve actually reached out to Gabe Rivera a few times to sponsor the leaderboard page, putting a W logo next to the ones that run WordPress in the table, but nothing has come of it yet.

Thanks to Krutal, Paolo, and MT for help with this.

3.6 and State of the Word

3.6 has been released and has a groovy video to go with it:

It’s been a busy week, WordCamp San Francisco 2013 went off without a hitch. Here’s the State of the Word presentation, which covered quite a bit of material and talks about the plans for WordPress 3.7 and 3.8:

And here’s the question and answer session:

There was a pretty good summary of the presentation in infographic form. A bit more about this next week, and some more announcements in store as well.

Dear WordPress,

Has it really been 10 years? It seems just yesterday we were playing around on my blog, and the blogs of a few high school friends. Two of those friends are married, one isn’t anymore, two are still figuring things out, and one has passed away.

You were cute before you became beautiful. Wearing black and white, afraid of color, trying to be so unassuming. I know you got jealous when I wore those Blogger t-shirts. They were the cool kids at SxSW and I thought maybe you could grow up to be like them.

You wouldn’t have shirts of your own for a few more years. We didn’t know what we were doing when we made them and the logo printed ginormous. People called them the Superman shirt and made fun of them. But, oh, that logo — the curves fit you so well.

You showed the world you were growing up, and how much you cared about design and typography and other platonic ideals. You knew that open source didn’t have to be homely. I stretched myself too thin trying to get you there, and I did a stupid thing to pay for it. I hurt you, but instead of casting me away you held me closer, supported me, gave me another chance. I will never forget that. Akismet made me feel less guilty. I wouldn’t change anything, because the mistake made me understand how important it is to fly straight and take your time.

You’re so beautiful… I’m continually amazed and delighted by how you’ve grown. Your awkward years are behind you. Best of all, through it all, you’ve stuck with the principles that got you started in the first place. You’re always changing but that never changes. You’re unafraid to try new things that may seem wacky or unpopular at first.

I see you all over the world now, glowing from screens, bringing people together at meetups and WordCamps — you’re at your best when you do that. You’re my muse; you inspire me, and I’ve seen you inspire others. You become a part of their life and they become a part of yours. I hope we grow old together.

Cheers to ten years, and here’s to a hundred more.

Love,
Matt

Neil Leifer on WordPress

One of my favorite photographers, Neil Leifer, has a beautiful new WordPress.com-powered site. For the past few years I’ve had this photo in my office:

Ali - Williams (Overhead)

The story behind it is pretty interesting, taken from this interview with Larry Berman and Chris Maher:

Chris/Larry: It’s actually quite a different question to say what are your favorites verses what do you feel are your best photographs.

Neil: I know, and my best picture ever, in my opinion, is my Ali Cleveland Williams picture that I shot from overhead. I don’t usually hang my own photos, I collect other people’s pictures. But that picture’s been hanging in my living room as long as I can remember. I have a 40×40 print of it which is hung in a diamond shape with Williams at the top. That’s the guy that’s on the canvas on his back.

Chris/Larry: It’s remarkably abstract for a sports picture.

Neil: I think it’s the only picture in my career that there’s nothing I would do different with it. You look at pictures and think that you can always improve them no matter how successful the shoot is. Part of what motivates you to go on to the next shoot is every once in a while you get a picture, whether it’s the cover of the magazine or an inside spread, that’s as good as you think you could have made it. And then a week later you see a couple of things that you could improve slightly. A month later you might see a few more things. It doesn’t diminish the quality of that picture. It simply means that there’s always room for improvement.

Chris/Larry: You’re learning for the future?

Neil: Exactly. It’s sort of what motivates you to go on. If I were to do the Cleveland Williams Ali picture again, I would do it exactly the same. And more important is that no one will ever do it better because it can’t be done like that anymore. Today the ring is different and the fighters dress in multi colored outfits like wrestlers. Back then the champ wore white and the challenger wore black.  Today, when you look down at the ring from above, you see the Budweiser Beer logo in the center and around it is the network logo that’s televising the fight. Whether it’s Showtime or HBO, they have their logo two or three times on the canvas. The logo of promoter of the fight, Don King Presents, is also visible. That’s why that picture couldn’t be taken today. So not only did the picture work out better than any I’ve ever taken, but it’s one that’ll never be taken again.

©Neil Leifer

Chris/Larry: Where are you in this picture?

Neil: I’m at 11:00 o’clock, as I remember it. I’m in a blue shirt leaning on the canvas with a camera in each hand.

It’s always an honor to have a great creator make their home on the web with WordPress.

Radically Simplified WordPress

Had an interesting chat with Anil Dash today at the GigaOM/PaidContent conference in NYC, here are some tweets from the talk:

If you’re curious about P2 check out p2theme.com where you can sign up pretty easily.

I learned this from the Complex interview with Young Guru. (Which they present in slideshow format, for some reason.)

A few very kind words from Jay Rosen:

And finally we talked about how WordPress is actually on its third or fourth pivot, as in the most important contributor to growth of the platform changes over time, which turned into this article which has been making the rounds:

WordPress was first for pure blogging, then became embraced as a CMS (though some people still deny this), is seeing growth and innovation in being used as an application platform (I think we’re about a third of the way through that), and just now starting to embrace social and mobile — the fourth phase of our evolution.

As with each of our previous transitions there are large, established, and seemingly unshakable competitors entrenched in the same space. This is good because we can learn from those that came before, as we always have, and good competitors drive you to be better. As before, people will probably not notice what we’re doing at first, or deny it’s happening as folks who still say WordPress “isn’t a CMS.”

Function reforms form, perpetually. As John Borthwick put beautifully today, “A tablet is an incredible device that you can put in front of babies or 95-year-olds and they know how to use it.” How we democratize publishing on that sort of platform will not and should not work like WordPress’ current dashboard does. It’s not a matter of a responsive stylesheet or incremental UX improvements, it’s re-imagining and radically simplifying what we currently do, thinking outside the box of wp-admin.

There are hints of this already happening in our iPhone and Android apps, but even though I’m thinking about this all the time I don’t have all the answers yet — that’s what makes it fun. WordPress is going to turn nine years old this Sunday and I’m as excited to wake up in the morning and work on it as I was the day we started. I think when we turn 10 in 2013 the ways people experience and publish with WordPress will be shorter, simpler, faster.