If nature has made any one thing less susceptible than all others of exclusive property, it is the action of the thinking power called an idea, which an individual may exclusively possess as long as he keeps it to himself; but the moment it is divulged, it forces itself into the possession of every one, and the receiver cannot dispossess himself of it. Its peculiar character, too, is that no one possesses the less, because every other possesses the whole of it. He who receives an idea from me, receives instruction himself without lessening mine; as he who lights his taper at mine, receives light without darkening me.

A quote from Thomas Jefferson in an oldie but a goodie essay, especially relevant given all the talk about GPL-based business models the past few days: The Grand Unified Theory On The Economics Of Free by Mike Masnick. (Before anyone says it: the GPL doesn’t say you have to give away anything for no-cost. However as a businessman myself, I think it’s an excellent approach sometimes regardless of license.)

Q. If you had a crystal ball would you have given more thought to the commercial aspects that WordPress has to offer?

A few months ago I did an interview with Web Designer magazine they just published on the web asThe Wizard of WordPress, An interview with Matt Mullenweg. It includes the answer to the above question. They published it with a funky Warhol-esque cover, but I can’t find an image of that online. (Issue 167 isn’t listed on their site.)

“In reality, we often base our opinions on our beliefs, which can have an uneasy relationship with facts. And rather than facts driving beliefs, our beliefs can dictate the facts we chose to accept. They can cause us to twist facts so they fit better with our preconceived notions. Worst of all, they can lead us to uncritically accept bad information just because it reinforces our beliefs. This reinforcement makes us more confident we’re right, and even less likely to listen to any new information.”

— Joe Keohane in How facts backfire. Hat tip: Ramit Sethi’s psychology bookmarks.

Jonathan Haidt in The Happiness Hypothesis:

Most people approach their work in one of three ways: as a job, a career, or a calling.

• If you see your work as a job, you do it only for the money, you look at the clock frequently while dreaming about the weekend ahead, and you probably pursue hobbies, which satisfy your effectance needs more thoroughly than does your work.
• If you see your work as a career, you have larger goals of advancement, promotion, and prestige.
• If you see your work as a calling, however, you find your work intrinsically fulfilling you are not doing it to achieve something else. You see your work as contributing to the greater good or as playing a role in some larger enterprise the worth of which seems obvious to you. You have frequent experiences of flow during the work day, and you neither look forward to “quitting time” nor feel the desire to shout, “Thank God it’s Friday!” You would continue to work, perhaps even without pay, if you suddenly became very wealthy.

Hat tip: Derek Sivers books page.