Cost of Spam

Twitter/X is testing charging users $1/year with the idea that will keep out bots and spam. It’s an appealing idea, and charging definitely does introduce a “proof of work” that wasn’t there before, but the history of the web shows this is not really a big deterrent. Domains cost money, usually a lot more than a dollar a year, and millions are used for spam or nefarious purposes. The spammers obviously thought their benefit would be more than the cost of the domain, or they use stolen credit cards and identities. Charging may cause a short-term drop in bots while the bad guys update their scripts, but the value of manipulating X/Twitter is so high I imagine there is already millions of dollars being spent on it.

Long term to keep a platform healthy you really have to take a nuanced look at behavior and content, like Automattic does with Akismet, and have a fairly sophisticated trust and safety operation with great engineers. T&S is really important, not an enemy of progress, which would have been my chief edit to the otherwise exciting The Techno-Optimist Manifesto by Marc Andreessen. (If you missed Marc’s Why AI Will Save the World, that’s also an excellent read with dozens of references you can go down a rabbit hole with.)

New York!

You tear me apart. The greatest city in the world. (San Francisco has its allure.) I am so drawn to the impeccability excellence of uptown. Just at a baby shower at 111 West 57th… wow! You have never seen a better building, everything is executed to the highest degree par none.

Yet, I’m so drawn to downtown. The jazz. The creativity, the spark, the drive.

Automattic’s office at 166 Crosby feels like a creative center. We’ve built something pretty cool there to inspire and delight people in space.

Zuckerberg on Social

One thing that I think is really important — that I think is context for this, is that I generally think that most other companies now are undervaluing how important social integration is. So even the companies that are starting to come around to thinking, ‘oh maybe we should do some social stuff’, I still think a lot of them are only thinking about it on a surface layer, where it’s like “OK, I have my product, maybe I’ll add two or three social features and we’ll check that box”. That’s not what social is.

Social – you have to design it in from the ground up. These experiences, like what Zynga is doing or what a company like Quora is doing, I think that they have just a really good social integration. They’ve designed their whole product around the idea that your friends will be here with you. Everyone has a real identity for themselves. And those are fundamental building blocks.

From TechCrunch’s Interview With Mark Zuckerberg On The “Facebook Phone”.