Category Archives: WordPress

The open source publishing platform I co-founded — development, releases, community, and the ecosystem.

The Wix Mobile App, a WordPress Joint

Anyone who knows me knows that I like to try new things — phones, gadgets, apps. Last week I downloaded the new Wix (closed, proprietary, non-open-sourced, non-GPL) mobile app. I’m always interested to see how others tackle the challenge of building and editing websites from a mobile device.

I started playing around with the editor, and felt… déjà vu. It was familiar. Like I had used it before.

Turns out I had. Because it’s WordPress.

If I were being charitable, I’d say, “The app’s editor is based on the WordPress mobile app’s editor.” If I were being honest, I’d say that Wix copied WordPress without attribution, credit, or following the license. The custom icons, the class names, even the bugs. You can see the forked repositories on GitHub complete with original commits from Alex and Maxime, two developers on Automattic’s mobile team. Wix has always borrowed liberally from WordPress — including their company name, which used to be Wixpress Ltd. — but this blatant rip-off and code theft is beyond anything I’ve seen before from a competitor.

Dear Wix,

This explicitly contravenes the GPL, which requires attribution and a corresponding GPL license on whatever you release publicly built on top of GPL code. The GPL is what has allowed WordPress to flourish, and that let us create this code. Your app’s editor is built with stolen code, so your whole app is now in violation of the license.

I suppose we’ll take this as a compliment — I’m sure the hundreds of people who have contributed to WordPress Core and our mobile apps are flattered that you chose to build one of your company’s core features using our code. We’re also excited to see what great things you create with all the time you saved not having to write your own mobile editor.

You know what’d be even more exciting? To see you abide by the GPL and release your source code back to the community that gave you that jump start.

I’ve always said that the GPL isn’t about limits, it’s about possibilities. In open source software, you trade some of your control as a developer to better serve the developer community and the people using your sites and products. I don’t think that’s a limit, I think it’s a way to make sure we encourage innovation and momentum. If you want to close the door on innovation, Wix, that’s your decision to make — just write your own code. If you’re going to join the open source community, play by the open source rules.

Release your app under the GPL, and put the source code for your app up on GitHub so that we can all build on it, improve it, and learn from it.

Love,
Matt and the open source community

An Update

The CEO of Wix has posted a response on their blog. I’ll also try to post my response it to the comments there. Miriam Schwab also has a very good response.

We were all very surprised by your post, as you have so many claims against us.

Wow, dude I did not even know we were fighting.

It’s not a fight: the claim is that the Wix mobile apps distribute GPL code and aren’t themselves GPL, so they violate the license.

First, you say we have been taking from the open source community without giving back, well, of course, that isn’t true. Here is a list of 224 projects on our public GitHub page, and as you can see they are all dated before your post. We have not checked if WordPress is using them, but you are more than welcome to do so, some of them are pretty good.

Very glad your company has projects on GitHub! Thank you for the offer to use them; if we do, we’ll make sure to follow the license you’ve put on the code very carefully.

Releasing other open source projects doesn’t mean that you can violate the license of the editor code you distributed in your mobile apps. To repeat my earlier points: since you distributed GPL code with your apps, the entire apps need to be released at GPL, not just your modifications to that one library.

As this Hacker News comment put it, “Open source is not a swap meet; you can’t violate a license if you voluntarily release some other code to make up for it.”

We always shared and admired your commitment to give back, which is exactly why we have those 224 open source projects, and thousands more bugs/improvements available to the open source community and we will release the app you saw as well.

If you were to release the entire source code of the apps under GPL that would bring you back into compliance with the license you violated. I think you’re saying you will do that here, but can you clarify? When should we look for the app code to be released, and where? That would resolve this issue completely.

Next, you talk about the Wix App being stolen from WordPress. There are more than 3 million lines of code in the Wix application, notably the hotels/blogs/chat/eCommerce/scheduling/booking is all our code.

I said the app includes stolen code. It doesn’t matter if it’s 30 lines or 30 million lines: because it includes GPL code and you distributed the app, the entire thing needs to be GPL. If you release the entire app’s code, as I think you said you would, then that resolves the license violation.

Yes, we did use the WordPress open source library for a minor part of the application (that is the concept of open source right?), and everything we improved there or modified, we submitted back as open source, see here in this link – you should check it out, pretty cool way of using it on mobile native. I really think you guys can use it with your app (and it is open source, so you are welcome to use it for free). And, by the way, the part that we used was in fact developed by another and modified by you.

Thank you for admitting you used the code and not trying to hide it. The issue isn’t the changes you made, it’s that including the editor means you need to submit the entire app as open source, which you have not yet — it’s completely proprietary.

If you want to read the account from Tal Kol, one of the leading engineers on this project, here it is. He was really happy to share his side of the story.

I have seen it, and it already has a number of good comments on it, including this one: “Can you address this point made in Matt’s post: ‘This explicitly contravenes the GPL, which requires attribution and a corresponding GPL license on whatever you release publicly built on top of GPL code’.” It appears you and Tal might share a misunderstanding of how the GPL works — software licensing can be tricky and many people make honest mistakes. (If you want to get into serious detail, this comment lays the licensing requirements out clearly.) It is easy to rectify this one: release your apps as open source under the GPL.

Now, what is this thing about us stealing your branding? Our product was always called Wix and our website Wix.com, we never borrowed from your marketing or brand.

Sorry for including this distraction; I was referring specifically to the fact that Wix used to go by “Wixpress.” You can see this in your Form F-1, and there used to be a support page about this on your site:

Although that is still in Google, the page it links to now mysteriously returns a 404 error, which you may want to look into.

In fact, if I remember correctly, until recently the Automattic home page was all about blogs and only recently it has become “websites.” Also, your business model changed to almost exactly the one we had for years. Can it be that you guys are borrowing from us? If so, again, you are welcome to it.

The Automattic home page has been a series of haiku about our products since 2009, pretty much unchanged — I think you mean the WordPress.com home page here. WordPress has been used for creating websites, not just blogs, since our 1.5 release in 2005 added themes and pages. In my 2014 State of the Word address I talked about how 87% of WordPress sites use it as a CMS. We regularly test dozens of variations of the WP.com homepage and some of them definitely emphasize website creation. I will say we look to Wix, Weebly, and Squarespace as innovators in the space with products that reach many small businesses, and Wix especially should be commended for its success and growth as a public company.

If you believe that we need to give you credit, that you deserve credit, I must say, absolutely yes. You guys deserve a lot of credit, but not because of a few lines of source code, you deserve credit because you guys have been making the internet dramatically better, and for that we at Wix are big fans. We love what you have been trying to do, and are working very hard to add our own contribution to make the internet better.

Thank you very much, that is kind. I do think there are a lot of values we share in common and would love to see this one issue resolved.

If you need source code that we have, and we have not yet released, then, most likely we will be happy to share, you only need to ask. We share your belief that making the internet better, is best for everyone.

That’s what my post was asking, for you to release the code. To quote my original letter: “Release your app under the GPL, and put the source code for your app up on GitHub so that we can all build on it, improve it, and learn from it.”

Finally, during the last couple of years, I reached out a couple of times trying to meet with you. Could I do that again here? I believe in friendly competition, and as much fun as it is to chat over the blogosphere, maybe we can also do it over a cup of coffee?

Once this is resolved I’d be happy to meet up. I believe when we exchanged emails in 2014 there was trouble finding overlap in our travel schedules.

I hope the above clarifies where we think Wix made a mistake, and how to fix it.

What a Week: WordPress, Maeda, .Blog

I’m still overwhelmed from last week, which was full of major announcements. Get your Instapaper / Pocket ready because I have lots of links!

It started with a very smooth WordPress release, version 4.6 “Pepper.” A week later it’s had over 4,200,000 downloads and upgrades are rippling throughout the WP ecosystem with 13% of all known installs already on the latest. WordPress 4.6 was available on release day in 50 languages, which blows my mind.
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The next big move was John Maeda joining Automattic as our Global Head, Computational Design and Inclusion. You can check out some of his talks on TED and his Twitter is always interesting. This was covered fairly well by mainstream media, especially with feature articles by Wired on the open source aspect, Fast Company on the inclusion side, and Techcrunch on the business side.

As often, the best stories are often personal ones: Om is a friend of both John and I, long-time Automattic designer Matt Miklic shared his “I will never stop learning” journey and and how he helped hire for this role, and finally John told his own story directly on Design.blog.

In the beginning days of the Web, Open Source was a human right.

You might notice something about that domain… it’s a .blog! We opened up .blog for early registrations and launched the first few founder domains like get.blog, design.blog, dave.blog, and of course matt.blog. More coming this week!

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Design.blog also launched with great essays from Alice RawsthornCassidy Blackwell, and Jessica Helfand. It will be updated every Thursday with a new home page design and new round of great voices, so bookmark it and be sure to visit again in a few days.

Huge thanks to Judy Wert who led the search for the design role. Combined with Chris Taylor starting as Chief Marketing Officer at Automattic a few months ago I think we’re well-positioned to really boost the growth of WordPress in the coming years. You may have even started to see video ads for WP.com. We’ve had 90 people start so far this year at Automattic bringing our total to just under 500 in 50 countries, if you’d like to join the family we’re hiring for over a dozen roles.

As you can tell, things have been moving at a hundred miles per hour, and the momentum is carrying through the all-company Grand Meetup in Whistler next month and WordCamp US in December. I’m going to take a few days to unplug at Burning Man next week (photos from my first year), might even take a Real Camera to capture some of the art.

Many of the world’s finest athletes — from Jamaican sprinter Usain Bolt to American tennis player Serena Williams — publish with WordPress. With the Rio 2016 games upon us, we turn to Olympians, Olympic hopefuls, and elite athletes who have blogged over the past year about the joys and challenges of competition at the highest level and the long road to Rio.

Fascinating round-up of some of the trials and tribulations making it to the Olympics.

Mortgaging your site to a closed-standards vendor gives them, not you, the economic power.

Another Matt from Alley ruminates on Medium’s uncertain future for publishers. I agree that these first couple of publishers probably got a good deal: better than free, they’re guaranteed money regardless of whether Medium makes money or not.

In making the decision to hitch their horse to Medium’s wagon while fording a river, they’re probably betting on Medium not going out of business, which I agree there’s only like a 10% chance of happening. However I think there is a 97% chance that Medium’s business model will change in the future because the path they’re on and these publishers are dependent on will not sustain their current costs or the investment they’ve raised.

I’m really happy about the feature in today’s new 4.1 release of Jetpack that streamlines logging in with your WordPress.com account. When this is finished it’ll completely protect you from brute force attacks (and server load), and you can secure one login with two-factor for all your sites rather than maintaining dozens of user/pass combinations for all your WordPresses.

Posted from the WordPress.com Mac app.

.Blog

It’s now public that Automattic is the company behind Knock Knock Whois There LLC, the registry for the new .blog TLD. (And a great pun.) We wanted to stay stealth while in the bidding process and afterward in order not to draw too much attention, but nonetheless the cost of the .blog auction got up there (people are estimating around $20M). I’m excited we won and think that it will be both an amazing business going forward and give lots of folks an opportunity to have a fantastic domain name in a new namespace and with an easy-to-say TLD. You can sign up to be first in line to reserve a domain here. If you have a trademark you can get in August, and then October for the “land rush.”

Today the Jetpack plugin turns five years old. Who woulda thunk it? It’s one of the most popular plugins in WP history, and sites that include it as part of their WordPress install are more likely to to have engaged and active users — we’ve even seen it reduce churn on major web hosts. While there’s been a lot that’s happened in the Jetpack plugin so far, what’s around the corner has me even more excited. 😀 🚀 P.S. Check out that new domain.

For small business owners, WordPress is a well-trusted company, Yelp is a brand in trouble, and Facebook is on a downward path. Those are some of the findings out today from a survey of 6,000 small business owners from the second half of 2015 conducted by Alignable.

You can see the whole thing here. WordPress came in with a NPS of 73, Shopify at 29, Godaddy at 26, Squarespace at 11, Wix at -7, Weebly at -13, Web.com at -61, and Yelp at -66. Here’s how a Net Promoter Score works.

One area that’s been unloved for a bit on WordPress.org is the testimonials page, it was almost funny because they were so old they talked about things people don’t even know what they are any more. Well today is a new day, on the new page we’ll be embedding snippets from WordPress, Twitter, and Facebook of people saying what WordPress has meant for them. Post with the tag #ilovewp and it might show up there. 🙂 Think of something that you love about WP that would make someone who hasn’t heard of it or is on the fence about using it compelled to try it out.

Dance to Calypso

One of the hardest things to do in technology is disrupt yourself.

But we’re trying our darndest, and have some cool news to introduce today. When I took on the responsibility of CEO of Automattic January of last year, we faced two huge problems: our growth was constrained by lack of capital, and the technological foundations of the past decade weren’t strong enough for the demands of next one.

The first has a relatively straightforward answer. We found some fantastic partners, agreed on a fair price, issued new equity in the company to raise $160M, and started investing in areas we felt were high potential, like this year’s WooCommerce acquisition. This “war chest” gives us a huge array of options, especially given our fairly flat burn rate — we don’t need to raise money again to keep the company going, and any capital we raise in the future will be purely discretionary. (Since last May when the round happened we’ve only spent $3M of the investment on opex.)

The second is much harder to address. The WordPress codebase is actually incredible in many ways — the result of many thousands of people collaborating over 13 years — but some of WordPress’ greatest strengths were also holding it back.

The WordPress codebase contains a sea of institutional knowledge and countless bug fixes. It handles hundreds of edge cases. Integrates constant security improvements. Is coded to scale. Development moves at a fast clip, with six major releases over the past two years and more around the corner. Its power and flexibility is undeniable: WordPress just passed a huge milestone, and now powers 25% of the web. You can run it on a $5-a-month web host, or scale it up to serve billions of pageviews on one of the largest sites on the web, WordPress.com.

The interface, however, has been a struggle. Many of us attempted to give it a reboot with the MP6 project and the version 3.8 release, but what that release made clear to me is that an incremental approach wouldn’t give us the improvements we needed, and that two of the things that helped make WordPress the strong, stable, powerful tool it is — backward compatibility and working without JavaScript — were actually holding it back.

The basic paradigms of wp-admin are largely the same as they were five years ago. Working within them had become limiting. The time seemed ripe for something new, something big… but if you’re going to break back compat, it needs to be for a really good reason. A 20x improvement, not a 2x. Most open source projects fade away rather than make evolutionary jumps.

So we asked ourselves a big question. What would we build if we were starting from scratch today, knowing all we’ve learned over the past 13 years of building WordPress? At the beginning of last year, we decided to start experimenting and see.

Today we’re announcing something brand new, a new approach to WordPress, and open sourcing the code behind it. The project, codenamed Calypso, is the culmination of more than 20 months of work by dozens of the most talented engineers and designers I’ve had the pleasure of working with (127 contributors with over 26,000 commits!).

gm-2015-final

Calypso is…

  • Incredibly fast. It’ll charm you.
  • Written purely in JavaScript, leveraging libraries like Node and React.
  • 100% API-powered. Those APIs are open, and now available to every developer in the world.
  • A great place to read, allowing you to follow sites across the web (even if they’re not using WordPress).
  • Social, with stats, likes, and notifications baked in.
  • Fully responsive. Make it small and put it in your sidebar, or go full-screen.
  • Really fun to write in, especially the drag-and-drop image uploads.
  • Fully multi-site for advanced users, so you can manage hundreds of WordPresses from one place.
  • Able to manage plugins and themes on Jetpack sites, including auto-upgrading them!
  • 100% open source, with all future development happening in the open.
  • Available for anyone to adapt to make their own, including building custom interfaces, distributions, or working with web services besides WordPress.com.

A lot of people thought we should keep this proprietary, but throughout my life I’ve learned that the more you give away, the more you get back. We still have a ton to figure out around plugins, extensibility, contributions, Windows and Linux releases, API speed, localization, and harmonizing the WordPress.com API and WP-API so it can work with core WordPress. Thousands more PHP developers will need to become fluent with JavaScript to recreate their admin interfaces in this fashion. I’m also really excited to revisit and redesign many more screens now that we have this first version out the door.

This is a beginning, not an ending. (1.0 is the loneliest.) Better things are yet to come, as all of you dig in. Check out these links to read more about Calypso from different perpsectives:

This was a huge bet, incredibly risky, and difficult to execute, but it paid off. Like any disruption it is uncomfortable, and I’m sure will be controversial in some circles. What the team has accomplished in such a short time is amazing, and I’m incredibly proud of everyone who has contributed and will contribute in the future. This is the most exciting project I’ve been involved with in my career.

With core WordPress on the server and Calypso as a client I think we have a good chance to bring another 25% of the web onto open source, making the web a more open place, and people’s lives more free.

If you’re curious more about the before and after, what’s changed, here’s a chart:

Whats-New-WPcom@2x

 

What’s the coolest uses and applications built on top of WordPress APIs that you’ve seen? I’m looking for some examples to highlight in the State of the Word next month.